QNX Senior Product Marketing Manager Defense @ BlackBerry QNX
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Overview
QNX® is a global leader in high-performance, safe, and secure operating systems, hypervisors, frameworks, and development tools for embedded systems used in critical applications worldwide.
Role Summary
As a QNX Senior Product Marketing Manager Defense, you will lead go-to-market efforts for QNX’s embedded software portfolio in the Defense sector. This role requires deep technical fluency in embedded systems and strong product marketing expertise with an understanding of defense industry needs and compliance requirements.
Responsibilities
- Lead strategic positioning and GTM execution for QNX products in the Defense sector.
- Develop defense-specific messaging and value propositions addressing operational needs, regulatory requirements such as DO-178C, MIL-STD, ITAR, and NATO standards.
- Collaborate with product management, engineering, and sales for unified strategy and messaging.
- Create high-impact content including presentations, brochures, and white papers tailored to defense stakeholders.
- Support sales enablement with training, collateral, and market insights.
- Conduct market research and competitive analysis to identify growth opportunities.
- Track content utilization and effectiveness among sales and field teams.
- Ensure marketing activities comply with defense regulations and export control requirements.
Qualifications
- Proven experience in product marketing, content marketing, or GTM strategy within embedded systems.
- Strong understanding of Defense sector procurement cycles, compliance standards, and mission-critical systems.
- Experience in regulatory environments including DO-178C, MIL-STD, ITAR, and NATO standards.
- Ability to translate complex technical details into clear, compelling messaging.
- Excellent communication, storytelling, and project management skills.
- Technical or engineering background is highly desirable.
- Security clearance or eligibility may be required.
About QNX and BlackBerry
QNX, a subsidiary of BlackBerry, powers critical systems in various industries including automotive, medical, industrial, and defense. With over 35 years of innovation, QNX technology is trusted worldwide. BlackBerry is committed to safety, cybersecurity, and data privacy, ensuring enterprise and government clients secure IoT solutions.
Key Skills/Competency
- Product Marketing
- Embedded Systems
- Defense
- GTM Strategy
- Regulatory Compliance
- Technical Communication
- Market Analysis
- Content Creation
- Sales Enablement
- Cross-functional Collaboration
How to Get Hired at BlackBerry QNX
🎯 Tips for Getting Hired
- Customize your resume: Tailor experience to embedded marketing.
- Research BlackBerry: Learn their culture and tech history.
- Highlight defense expertise: Emphasize regulatory and technical skills.
- Prepare for interviews: Focus on cross-functional collaboration scenarios.