Lead Brand Designer

About BJAK

We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient.

We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region.

We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI.

Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company’s mission.

What You’ll Do as a Lead Brand Designer

• Create engaging, high-quality brand materials that clearly reflect BJAK’s visual identity.
• Shape and evolve BJAK’s brand system, ensuring consistency across all marketing and product surfaces.
• Collaborate closely with marketing, content, product, and performance teams to execute cohesive brand experiences.
• Design for diverse audiences—consumers, partners, internal teams—and adapt the brand voice accordingly.
• Maintain and refine BJAK’s brand guidelines, ensuring strong craft and consistency in all outputs.
• Deliver fast, thoughtful design work that supports both long-term brand growth and immediate business goals.
• Report directly to the Creative Manager, contributing creative and strategic input to overall brand direction.

You’ll Thrive Here If You…

• Have a strong sense of brand identity, storytelling, and visual systems.
• Enjoy cross-functional collaboration and translating strategy into compelling visuals.
• Can balance detail-oriented design with broader brand direction.
• Take ownership of your work and care about continuous improvement.
• Stay updated on design trends, motion, and emerging AI tools.

What You Bring

• 5+ years of experience in brand design, graphic design, or similar roles.
• A strong portfolio showcasing brand storytelling, consistency, and high-quality execution.
• Proficiency in Adobe Creative Suite, Figma, and motion tools (After Effects, Premiere Pro).
• Interest or experience using AI tools to enhance design workflows.
• Ability to work quickly, manage iterations, and deliver under tight timelines.

Nice to Have

• Experience in performance marketing or fast-paced startup environments.
• Basic motion graphics, sound editing, or simple VFX skills.
• Experience working with design templates, systems, or brand libraries.

Why BJAK

BJAK is Southeast Asia’s largest digital insurance platform, now expanding into London. We simplify access to financial protection through technology, automation, and AI—serving millions across multiple markets.

At BJAK, we move fast, think clearly, and value design that drives real impact. This role gives you the opportunity to shape a global brand, influence high-visibility creative work, and contribute meaningfully to BJAK’s next stage of growth.

Key skills/competency

• Brand Identity
• Visual Systems
• Graphic Design
• Adobe Creative Suite
• Figma
• Motion Graphics
• Brand Storytelling
• Cross-functional Collaboration
• Creative Direction
• AI in Design