Senior Social Media Manager

About Us

Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com. Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.

We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of digital currency, then look no further than Bitget!

What You'll Do

• Build, execute, and scale social campaigns across all our social media channels — including but not limited to X (Twitter), YouTube, TikTok, Facebook, LinkedIn, and Instagram — while continuously innovating and exploring platform expansion opportunities to reach diverse global crypto audiences.
• Create campaign calendars and contribute creative ideas to achieve platform growth objectives.
• Develop and execute comprehensive sports sponsorship campaigns to maximize cross-industry audience reach and enhance brand awareness.
• Collaborate cross-departmentally and cross-functionally to execute campaigns, drive excitement around Bitget’s key products and initiatives, and build brand awareness.
• Work closely with the global social media team to develop creative copy for crypto-related content and brand messaging.
• Monitor daily trends on X, holidays, and events to create timely, trending content.
• Assist with social media posting requests when needed.
• Track campaign performance and objectives using social media analytics tools or third-party platforms, and produce regular performance reports.

What You'll Need

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 2 years of experience in social media campaigns, with a strong understanding of the digital media landscape.
• Working knowledge of defining social media calendars, strategies, and executing paid social campaigns. Highly organized and self-motivated.
• Excellent communication and social media copywriting skills, with the ability to transform long-form information and insights into engaging, digestible, compelling, and on-brand social content that drives impressions and engagement.
• Passionate about social media, with a continuous interest in researching content to create innovative, resonant, and authentic brand campaign experiences.
• Familiarity with sports such as football (soccer) and motorsports is a plus.
• Proven experience using social media management tools for monitoring, reporting, and engagement (e.g., Meltwater, Sprinklr, Similarweb, Twitter Analytics, etc.).
• Crypto industry experience and a strong interest in crypto are required.
• Near-native proficiency in spoken and written English is required; Mandarin is preferred.

Why Bitget?

• Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchanges.
• We are a global company with staff members from over 50 different countries and regions.
• We are growing and looking for world-class ambitious talents to help us continue this journey.
• We have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframe.
• We offer competitive salaries and benefits.
• Blockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!

If you are ambitious and believe that digital assets could be the next financial and technological revolution, please apply! By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

Key skills/competency

• Social Media Marketing
• Campaign Management
• Content Creation
• Crypto Marketing
• Brand Awareness
• Social Media Analytics
• Paid Social Campaigns
• Cross-functional Collaboration
• Copywriting
• Digital Media Landscape