Founder Brand & Growth Manager | Baksa Global
Baksa Global · Mumbai, Maharashtra, India
- Hybrid
- Part-time
- $60,000 / year
- Mumbai, Maharashtra, India
Job highlights
- Build founder brand and digital presence.
- Drive growth on LinkedIn, X, Instagram.
- Develop content strategy and compelling copy.
- Convert attention into business opportunities.
- Requires startup mindset and execution.
About the role
Founder Brand & Growth Manager at Baksa Global
Baksa Global is building a modern export business focused on channel partners, digital systems, and founder-led growth. We are seeking a sharp individual to help build the founder's brand in business/exports and enhance Baksa Global’s digital presence.
Key Responsibilities
- Develop and execute a content strategy across LinkedIn, X, and Instagram.
- Grow the founder's personal brand and Baksa Global's digital presence.
- Create engaging content, including reels, carousels, and storytelling.
- Translate audience attention into tangible business opportunities.
- Focus on execution and driving results in a startup environment.
Candidate Profile
- Proven experience in content strategy, copywriting, and audience growth.
- Strong understanding of founder positioning and personal branding.
- Experience with social media platforms like LinkedIn, X, and Instagram.
- Ability to create compelling narratives and visual content (reels, carousels).
- Startup mindset with a strong emphasis on execution and results.
Key skills/competency
- Founder Brand & Growth Manager
- Content Strategy
- Copywriting
- Audience Growth
- Founder Positioning
- Social Media Marketing
- LinkedIn Marketing
- Instagram Marketing
- Storytelling
- Startup Growth
Skills & topics
- Founder Brand
- Growth Manager
- Content Strategy
- Social Media Marketing
- Copywriting
- Audience Growth
- Digital Presence
- Startup
- Export Business
- X
- Reels
- Storytelling
- Founder Positioning
How to get hired
- Tailor your introduction: Clearly state your background and experience.
- Showcase growth examples: Provide specific brands or accounts you’ve grown.
- Articulate your fit: Explain why your skills align with Baksa Global's needs.
- Specify compensation: Clearly state your expected salary to streamline the process.
- Demonstrate strategic thinking: Offer content ideas relevant to an export founder.
Technical preparation
Master LinkedIn, X, and Instagram analytics.,Develop content strategy and copywriting skills.,Practice creating engaging reels and carousels.,Learn to convert social attention to leads.
Behavioral questions
Describe a time you grew an online brand.,How do you handle tight deadlines?,Show your problem-solving skills in marketing.,How do you adapt to changing trends?
Frequently asked questions
- What is the application process for the Founder Brand & Growth Manager role at Baksa Global?
- To apply for the Founder Brand & Growth Manager position at Baksa Global, you need to send a direct message (DM) with an introduction about yourself, examples of brands/accounts you've grown, why you believe you're a good fit, and your expected compensation. Additionally, be prepared to provide three content ideas for an export founder and outline the results you have achieved in previous roles.
- Does Baksa Global require specific social media experience for the Founder Brand & Growth Manager?
- Yes, Baksa Global is looking for candidates with a strong understanding of growth on platforms such as LinkedIn, X (formerly Twitter), and Instagram. Experience in content strategy, copywriting, audience growth, and founder positioning on these platforms is highly valued for this Founder Brand & Growth Manager role.
- What does Baksa Global mean by 'startup mindset' for the Founder Brand & Growth Manager?
- For the Founder Brand & Growth Manager role, a 'startup mindset' at Baksa Global means being adaptable, proactive, and focused on execution and results. They prioritize getting things done and driving growth over extensive resumes. This involves a hands-on approach and a willingness to wear multiple hats.
- What kind of content ideas are expected for an export founder at Baksa Global?
- When asked for content ideas for an export founder at Baksa Global, consider themes relevant to international trade, building a global brand, leveraging digital tools for export success, and founder insights into the export business. The content should aim to position the founder as a thought leader and attract relevant audiences.
- Is this a remote or hybrid position at Baksa Global?
- The Founder Brand & Growth Manager position at Baksa Global is offered as either a remote or hybrid role, specifically within India. This provides flexibility for candidates to work from their preferred location within the country.