Growth Marketing Designer

About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize, and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.

To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.

The Opportunity

AppLovin is a top-100 market cap success story that’s still early in its growth curve, and we're not slowing down. We're looking for a rare hybrid talent who can design beautiful experiences AND ship them to production—no handoffs, no bottlenecks, just pure velocity.

You'll own landing pages from Figma to production deployment, running experiments that directly impact our advertiser growth. Your work will be measured by one metric that matters: conversion rate improvements. If your designs perform well enough, they might just become the new face of Axon.ai.

This isn't a "make it pixel-perfect" role or a "just code what you're told" role. This is for someone who thinks in systems, moves fast, and lets data tell them what's working.

What You'll Do as a Growth Marketing Designer

• Design high-converting landing pages with exceptional UI/UX that make advertisers want to sign up.
• Build and deploy your own designs using modern frontend frameworks (React, Next.js, or similar).
• Ship to production independently using CI/CD pipelines, git workflows, and modern deployment tools.
• Set up and run A/B tests using experimentation frameworks to validate design decisions.
• Analyze performance data and iterate rapidly based on what's converting (and what's not).
• Work autonomously from initial concept through to production deployment and optimization.
• Move fast - Design, build, test, and iterate in days, not months.

What You Bring

Design Chops

• Strong UI/UX portfolio demonstrating conversion-focused design (show us landing pages that performed).
• Deep understanding of visual hierarchy, typography, color theory, and responsive design.
• Experience designing for B2B SaaS or advertiser-facing products is a major plus.

Engineering Skills

• Proficient in React, Next.js, or similar modern frontend frameworks.
• Comfortable with HTML, CSS, JavaScript/TypeScript.
• Experience with git, CI/CD pipelines, and deploying to production environments.
• Familiarity with A/B testing frameworks (Posthog, Optimizely, Google Firebase, or similar).

Growth Mindset

• Data-driven decision maker who can analyze experiment results and draw actionable insights.
• Comfortable with ambiguity and making decisions without perfect information.
• Bias toward action: you ship, measure, learn, and iterate quickly.
• Self-starter who doesn't need hand-holding—you see opportunities and execute on them.

Experience

• Track record of shipping landing pages or marketing pages that measurably improved conversion rates.
• Experience working in high-growth startups or fast-moving teams.

Why This Role Matters

AppLovin's growth engine depends on attracting the right advertisers. Landing pages are the front door—they're where first impressions are made and conversion happens (or doesn't).

Every percentage point improvement in conversion rate you achieve translates to millions in incremental revenue. You're not supporting growth—you ARE growth.

You'll have a direct impact on a global tech leader’s compounding success at a nine-figure scale (quarter after quarter), with the autonomy to experiment, fail fast, and win big. If you've ever wanted to see your work directly move the needle on a company's bottom line, this is it.

What Makes This Role Different

• No bureaucracy: You own the full stack. No waiting for designers. No waiting for engineers. Just you, your editor, and production.
• Real autonomy: We measure results, not hours. Ship what works, kill what doesn't.
• High leverage: Your work is seen by millions of people and directly impacts revenue.

Key skills/competency

• UI/UX Design
• Frontend Development
• React.js
• Next.js
• A/B Testing
• Conversion Optimization
• Growth Marketing
• CI/CD Pipelines
• Data Analysis
• Responsive Design