Senior Analyst, Growth & Marketing Analytics
Apartment List · United States
- Hybrid
- Full-time
- $141,000 / year
- United States
Job highlights
- Own marketing analytics and reporting for growth.
- Design and analyze marketing experiments.
- Build dashboards for self-service metrics.
- Contribute to LTV and forecasting models.
- Communicate complex analysis to stakeholders.
About the role
Senior Analyst, Growth & Marketing Analytics
Apartment List's Data & Analytics team is looking for a Senior Analyst, Growth & Marketing Analytics to sharpen how we measure and optimize our marketing performance. This is a hands-on individual contributor role for someone who has built real analytical depth in a marketing or growth context and is ready to apply it with increasing independence and impact.
You’ll work closely with stakeholders in Marketing, Product, Finance, and Growth teams and report to the Senior Director of Data & Analytics. Day to day, you'll own analysis and reporting within marketing channels or program areas, develop measurement frameworks that drive better investment decisions, and partner closely with our Marketing and Finance teams to turn data into action. This role sits at the intersection of technical craft and business intuition and it's a place where strong, rigorous analytical work translates directly into how we grow.
Here's What You'll Do
- Own performance tracking, reporting, and analysis for marketing channels or programs, building reliable, well-structured work that stakeholders can act on with confidence
- Design and analyze experiments to evaluate channel effectiveness, including A/B tests and incrementality frameworks
- Build and maintain dashboards and reporting in Looker or similar tools that make it easy for growth teams to self-serve on key metrics
- Contribute to LTV and forecasting models, supporting the team's ability to connect paid marketing spend and lifecycle activity to downstream revenue impact
- Proactively flag measurement gaps, data anomalies, and analytical risks and bring proposed solutions
- Translate complex analysis into clear, well-scoped narratives for stakeholders across Growth and Finance, adjusting depth and framing to your audience
Must-haves
Skills and experience
- 3–5 years of experience in a marketing analytics, growth analytics, or closely related data role, ideally at a consumer-focused or high-growth technology company
- Strong, independent SQL skills - you can dive into an unfamiliar data domain, write accurate and efficient queries, and know when something looks off
- Solid grounding in marketing measurement concepts: channel performance metrics, attribution approaches, and advanced measurement approaches (incrementality, media mix)
- Experience building reporting and dashboards in a BI tool (Looker, Tableau, or similar)
- Comfortable working with experimentation concepts; you understand what makes a test valid and what can make results misleading
- Strong analytical communication skills: you can identify the right level of detail for your audience and write up findings that earn buy-in, not just acknowledgment
- Fluency with AI tools to accelerate analysis and reporting - for example, using LLMs to speed up SQL drafting, QA logic, or summarize findings, while still knowing when to verify outputs against your own judgment
Nice-to-haves
- Experience across both paid and email/lifecycle marketing programs
- Experience in mobile analytics
- Experience with Python or R for statistical analysis or modeling
- Experience with GA4 or similar web analytics platforms
- Experience using AI tools to automate parts of the analytics workflow - for example building agents or scripts that pull data, run recurring QA checks, or auto-generate reporting summaries
Here's The Pay Range
At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US Total Target Compensation (TTC) for this position is:
Zone 1: $116,000 - $141,000 TTC (including $104,000 - $124000 base salary) + equity
Zone 2: $108,000 - $130,000 TTC (including $97,000 - $114,000 base salary) + equity
Zone 3: $99,000 - $120,000 TTC (including $89,000 - $105,000 base salary) + equity
This reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.
We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.
Key skills/competency
- Senior Growth and Marketing Analytics Analyst
- SQL
- Marketing Analytics
- Growth Analytics
- Experimentation (A/B testing, incrementality)
- BI Tools (Looker, Tableau)
- LTV Modeling
- Forecasting
- AI Tools for Analysis
- Communication
Skills & topics
- Marketing Analytics
- Growth Analytics
- Data Analyst
- SQL
- BI Tools
- Experimentation
- A/B Testing
- LTV Modeling
- Forecasting
- AI Tools
How to get hired
- Tailor your resume: Highlight your 3-5 years in marketing/growth analytics, showcasing SQL prowess and BI tool experience.
- Quantify your impact: Use data to demonstrate success in channel performance, experiment design, and stakeholder communication.
- Showcase AI fluency: Detail your experience using AI tools for analysis, SQL drafting, and reporting summarization.
- Prepare for interviews: Be ready to discuss marketing measurement concepts, experimentation, and how you translate data into action.
- Research Apartment List: Understand their consumer focus and high-growth tech environment to align your application.
Technical preparation
Behavioral questions
Frequently asked questions
- What are the key responsibilities for the Senior Growth and Marketing Analytics Analyst role at Apartment List?
- The Senior Growth and Marketing Analytics Analyst at Apartment List will own performance tracking, reporting, and analysis for marketing channels. This includes designing and analyzing experiments, building dashboards in BI tools like Looker, contributing to LTV and forecasting models, and communicating complex findings to stakeholders in Growth and Finance.
- What specific technical skills are required for this Apartment List analytics position?
- This role requires strong, independent SQL skills, experience with BI tools (Looker, Tableau, or similar) for reporting and dashboards, and a solid understanding of marketing measurement concepts like attribution and incrementality. Fluency with AI tools for analysis acceleration is also a must-have.
- What experience level is Apartment List looking for in a Senior Growth and Marketing Analytics Analyst?
- Apartment List is seeking candidates with 3-5 years of experience in a marketing analytics, growth analytics, or a closely related data role. Experience in a consumer-focused or high-growth technology company is preferred.
- How does Apartment List approach compensation for this Senior Analyst role?
- Apartment List offers a Total Target Compensation (TTC) range that varies by zone within the US, including base salary and equity. Factors like work location, skills, experience, and education are considered. They are open to discussing compensation further during the hiring process.
- What are the 'nice-to-have' qualifications for the Senior Growth and Marketing Analytics Analyst at Apartment List?
- Nice-to-have qualifications include experience with both paid and email/lifecycle marketing programs, mobile analytics, Python or R for statistical analysis, GA4 or similar web analytics platforms, and using AI tools to automate analytics workflows.
- How can I best prepare my resume for the Senior Growth and Marketing Analytics Analyst role at Apartment List?
- To prepare your resume for the Senior Growth and Marketing Analytics Analyst role at Apartment List, emphasize your 3-5 years of relevant experience, highlight your proficiency in SQL and BI tools, quantify your achievements in marketing analytics and growth initiatives, and detail your experience with AI tools for analysis.
- What is the work arrangement for the Senior Growth and Marketing Analytics Analyst position at Apartment List?