Manager of Product Marketing
@ Ameriprise Financial Services, LLC

Minneapolis, Minnesota, United States
$108,100
On Site
Posted 24 days ago

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XXXXXXXX XXXXXXXXXXX XXXXXX***** @ameriprise.com
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Job Details

Overview

The Manager of Product Marketing at Ameriprise Financial Services, LLC will support the RiverSource Insurance Marketing team. The role involves planning and implementing strategic marketing programs and training initiatives to support company objectives and drive key business outcomes.

Key Responsibilities

  • Develop and implement strategic marketing plans and initiatives.
  • Collaborate with business partners to craft key messaging.
  • Ensure marketing strategies align with corporate priorities.
  • Drive measurable results with program tracking and budget oversight.
  • Plan and implement advisor engagement, training, and education strategies.
  • Support internal communications and multi-channel content delivery.

Required Qualifications

  • Bachelor's degree or equivalent experience.
  • 5-7 years of relevant experience.
  • Strong project management and communication skills.
  • Able to translate complex concepts into clear language.
  • Experience working in cross-functional teams.

Preferred Qualifications

  • Financial services and insurance background.
  • Experience in program management and event planning.

About Ameriprise Financial Services, LLC

A diversified financial services leader managing over $1.5 trillion in assets and serving over 3.5 million clients worldwide. The company values meaningful careers, client focus, and strong financial foundations.

Key skills/competency

  • Product Marketing
  • Strategic Planning
  • Project Management
  • Communication
  • Budgeting
  • Cross-functional Collaboration
  • Training Strategy
  • Advisor Engagement
  • Financial Services
  • Marketing Programs
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How to Get Hired at Ameriprise Financial Services, LLC

🎯 Tips for Getting Hired

  • Research Ameriprise Financial: Understand the company culture and recent initiatives.
  • Customize your resume: Align experience with product marketing skills.
  • Highlight project management: Emphasize handling multiple priorities.
  • Prepare for interviews: Share examples of strategic marketing successes.

📝 Interview Preparation Advice

Technical Preparation

Review strategic marketing frameworks.
Study product launch case studies.
Familiarize with financial services software.
Brush up on budget tracking tools.

Behavioral Questions

Describe a challenging project you led.
Explain teamwork in cross-department settings.
Share experience managing multiple priorities.
Discuss handling feedback under pressure.

Frequently Asked Questions