Senior Channel Marketing Manager

@ AMD

Overview

At AMD, our mission is to build great products that accelerate next-generation computing experiences – from AI and data centers to PCs, gaming and embedded systems. As a Senior Channel Marketing Manager, you will drive alignment between marketing and sales, design high-impact campaigns, and nurture a team of motivated marketeers.

The Role

This role supports enterprise and government sales teams with targeted marketing strategies. You will plan and activate marketing plans, drive pipeline creation, support demand generation, and manage campaigns designed for brand awareness and customer engagement. You will work closely with internal teams, external partners and AMD authorized marketing agencies, ensuring effective GTM plans and measurable ROI.

Essential Job Functions

• Design and execute targeted marketing campaigns.
• Drive pipeline creation and account growth initiatives.
• Manage and nurture a high-performing marketing team.
• Collaborate with sales, product, and creative teams for effective messaging.
• Analyze campaign performance and adjust strategies accordingly.

Experience and Knowledge Required

15+ years of relevant experience in areas such as Semiconductor, CE, Telecom, IT, FMCG, or ECommerce. Proven leadership in digital marketing, strong analytical skills, and expertise in campaign management are required. Applicants should be proficient in Microsoft Office, particularly PowerPoint, with excellent communication and time management skills.

Key Skills/Competency

• Marketing Strategy
• Brand Positioning
• Digital Marketing
• Campaign Management
• Pipeline Growth
• Team Leadership
• ROI Analysis
• Product Launch
• Stakeholder Engagement
• Competitive Intelligence