Sales Account Manager, Amazon Local Ads
Amazon
Job Overview
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Job Description
About the Sales Account Manager, Amazon Local Ads Role at Amazon
Amazon Advertising is seeking a results-oriented Local Agency Account Manager to support our growing portfolio of local agency partnerships. This Sales Account Manager, Amazon Local Ads operates at the intersection of eCommerce and advertising, managing relationships with agencies ranging from high-value strategic partners to emerging prospects. The Account Manager will drive revenue growth, deliver exceptional customer service, and help agencies leverage Amazon's comprehensive advertising solutions to achieve their business objectives.
Key Responsibilities
- Drive strategic partnerships with advertising agencies through comprehensive media planning, regular business reviews, and data-driven campaign optimization. You'll serve as the primary point of contact for your portfolio of agencies, providing expert guidance on Amazon Advertising solutions.
- Develop and execute multi-advertising campaigns, analyze performance metrics, and deliver actionable recommendations to improve campaign effectiveness.
- Lead agency education sessions, promoting new advertising products, and leveraging Amazon's robust data insights to provide strategic recommendations.
A Day in the Life of a Sales Account Manager, Amazon Local Ads
- Manage and grow a portfolio of agency relationships
- Educate Agencies on best practice on how to operate inside the Amazon DSP
- Develop comprehensive media and campaign strategies
- Lead performance analysis and optimization efforts
- Conduct regular business reviews and strategic planning sessions
- Drive product adoption and education initiatives
- Collaborate across multiple internal teams to ensure client success
Basic Qualifications
- Experience developing customer relationships and influencing key decision-makers
- Experience in a client-facing role including but not limited to digital marketing, analytics, etc.
- Experience in digital media/marketing strategy, data analysis and data analytics & visualization
Preferred Qualifications
- 3+ years of digital advertising, product marketing, consulting, business development, or other customer-facing role experience
- 3+ years of digital media/marketing strategy, data analysis, and data analytics/visualization experience
- Knowledge of advanced skills in Excel as well as any data visualization tools like Tableau or similar BI tools (familiarity with Tableau preferred)
- Experience with communication, presentation, and negotiation
- Experience in digital advertising and understanding of related ad specifications, file formats and technologies
- Experience in media and brand planning
- Experience working cross functionally across several teams
- Experience in identifying a customer need, building a product to meet that need, and launching that product
Key Skills/Competency
- Digital Advertising
- Agency Partnership Management
- Media Planning
- Campaign Optimization
- Data Analysis & Visualization
- Amazon DSP
- Client Relationship Management
- Revenue Growth
- Strategic Planning
- Negotiation Skills
How to Get Hired at Amazon
- Research Amazon's Leadership Principles: Understand how these principles guide every decision and prepare to demonstrate them with STAR method examples.
- Tailor your resume: Customize your resume and cover letter to highlight experience in digital advertising, agency management, and data analysis relevant to the Sales Account Manager, Amazon Local Ads role.
- Showcase your Amazon Advertising knowledge: Familiarize yourself with Amazon DSP, ad products, and local advertising strategies to demonstrate expertise.
- Prepare for behavioral interviews: Practice answering questions about client relationships, problem-solving, and driving results, aligning with Amazon's culture.
- Demonstrate analytical prowess: Be ready to discuss your experience with data analysis, visualization tools like Tableau, and using insights for campaign optimization.
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