Sr Technical Program Manager, AWS Marketing Technology, AI and Analytics

About the Role: Sr Technical Program Manager, AWS Marketing Technology, AI and Analytics

The Technology, AI, and Analytics (TAA) team within AWS Marketing is dedicated to realizing our vision of becoming the leading B2B marketing organization through the strategic use of technology to enhance both customer and marketer experiences. We are seeking an accomplished Senior Technical Program Manager (TPM) to spearhead cross-functional technical programs that deliver substantial business impact for AWS customers and marketers. This pivotal role involves driving large-scale initiatives across multiple teams, influencing senior leadership, and playing a key part in defining both business strategies and goals for these critical initiatives. You will also be instrumental in shaping the technical direction of essential technology delivered by AWS Marketing teams. The position demands robust program and stakeholder management expertise to orchestrate diverse workstreams, coupled with deep domain knowledge in marketing technologies and strong technical acumen to balance immediate activation requirements with long-term architectural considerations.

Key Responsibilities

• Own and manage the entire lifecycle of high-impact, cross-functional technology initiatives spanning multiple teams and organizations, balancing strategic vision with tactical execution.
• Develop comprehensive program plans, clearly outlining milestones, objectives, dependencies, critical paths, and proactive risk mitigation strategies.
• Actively contribute to defining, aligning, and mapping customer needs and business strategies to inform product and technology decisions.
• Drive technical decision-making processes and effectively resolve technical architectural or engineering ambiguities.
• Resolve cross-team dependencies and conflicts efficiently to maintain program momentum.
• Provide clear and concise communication on program status, risks, and mitigation plans to senior leadership and key stakeholders.
• Influence product strategy and roadmaps by highlighting technical constraints and identifying new opportunities.
• Collaborate closely with engineering leaders to define robust technical solutions that precisely meet business requirements.
• Proactively identify and eliminate obstacles to program execution through innovative problem-solving.
• Lead post-mortems for completed projects and champion continuous improvement initiatives across the team.

Basic Qualifications

• 6+ years of technical program management experience, working directly with software engineering teams.
• Bachelor's degree in Engineering, Computer Science, or an equivalent field.
• Proven experience in project management disciplines, including scope, schedule, budget, quality, risk management, and critical path analysis.
• Experience managing technical programs across cross-functional teams, establishing processes, and coordinating release schedules.
• Demonstrated leadership in highly technical programs involving infrastructure, complex systems, and systems engineering.

Preferred Qualifications

• Experience defining KPIs/SLAs used to drive multi-million dollar businesses and reporting to senior leadership.
• Comprehensive knowledge of Marketing Technologies and Strategies, including ABM, Personalization, Customer Journeys, and Campaign Management.
• Hands-on experience with cloud computing platforms, distributed systems, and AI technologies.
• Proficiency with Agile, Scrum, and other modern software development methodologies.
• Project Management Professional (PMP) or a similar certification.
• Master’s degree in Computer Science, Engineering, or an MBA.
• Experience utilizing metrics to drive program improvements, leveraging strong data analysis skills.

Key skills/competency

• Technical Program Management
• Marketing Technology
• AI and Analytics
• Cross-functional Leadership
• Stakeholder Management
• Strategic Planning
• Risk Mitigation
• Agile Methodologies
• Cloud Computing
• Distributed Systems