Communications Manager, AWS Customer
Amazon Web Services (AWS)
Job Overview
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Job Description
About Amazon Web Services (AWS)
Since 2006, AWS has revolutionized technology adoption by offering a highly scalable, secure, cost-effective, and flexible cloud platform. AWS is rapidly expanding globally, serving a diverse customer base from startups to Fortune 500 corporations.
Role Summary: Communications Manager, AWS Customer
AWS Communications seeks an experienced, versatile PR professional to join its Customer and Industries Communications team. This role focuses on driving high-impact, integrated media relations campaigns showcasing how AWS enables organizations to innovate with generative AI, creating new value for customers, employees, and operations. A primary focus will be publicizing stories of companies utilizing generative AI to power their businesses, as well as identifying compelling narratives of how generative AI enhances efficiency in functional areas like finance and sales to support superior customer experiences.
Key Job Responsibilities
- Creating and executing proactive, creative, and integrated PR campaigns
- Developing media strategies that create a cadence of press opportunities that elevate the AWS story
- Handling complex, fast-moving, and unexpected communications challenges with high judgment and professionalism
- Managing relationships with reporters and influencers across top-tier business and technology press, trade publications, and non-traditional outlets (podcasts, YouTube, newsletters)
- Advising on industry-related trends, events, and challenges, as well as guiding any reactive communications efforts
- Cultivating and maximizing relationships with customers, including business leaders, technologists, and PR teams
- Crafting compelling story ideas, content, and messaging
- Leading media programs for AWS-owned and industry, customer, and partner events
- Managing PR agencies
A Day in the Life
You will leverage your understanding of technology and stakeholder engagement to execute high-impact, creative PR plans. Collaborating across multiple teams and stakeholders, you'll produce consistent media coverage, influence conversations, and drive awareness of generative AI's transformative impact. This role offers the opportunity to support creative programs befitting a pioneering cloud company.
Basic Qualifications
- 7+ years of recent professional communications or public relations experience
- Bachelor's degree
- Experience working closely with and advising senior executives of an organization or equivalent
- Track record in communications or PR for high-profile enterprise software/systems companies
Preferred Qualifications
- Experience communicating technical concepts and processes using clear, simple language and visuals
- Can work proactively and independently, meet deadlines, and deliver on projects and tasks
- Experience communicating technical details verbally and in writing
- Excellent written and oral communications skills
Key skills/competency
- Public Relations
- Media Relations
- Generative AI
- Communications Strategy
- Executive Advisory
- Content Creation
- Crisis Management
- Stakeholder Engagement
- Campaign Management
- Technology Storytelling
How to Get Hired at Amazon Web Services (AWS)
- Research Amazon's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Customize your resume and cover letter to highlight experience in communications, generative AI, and media relations, aligning with AWS's core principles.
- Showcase PR impact: Quantify your achievements in integrated media campaigns, executive advising, and managing complex communications challenges, especially in enterprise software or AI.
- Prepare for interviews: Practice articulating how you've handled fast-moving communications, managed stakeholders, and translated technical concepts clearly, demonstrating high judgment.
- Understand AWS principles: Familiarize yourself with Amazon's Leadership Principles, as they are central to the interviewing process at Amazon Web Services.
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