Senior Digital Analytics Specialist @ Allianz Australia
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About the Role
The Senior Digital Analytics Specialist at Allianz Australia works within the Digital Centre of Excellence to generate actionable insights and optimize customer journeys.
Key responsibilities include:
- Conduct comprehensive analysis of digital journeys
- Define and test tagging/tracking requirements
- Build, improve and automate digital reporting
- Collaborate with CRO and Digital Marketing teams
- Prioritize initiatives within journey/product squads
About You
Candidates should have tertiary qualifications in Business, Marketing, Digital Marketing, IT, or a related field and 3-5 years of hands-on experience with digital analytics platforms like Adobe Analytics and Contentsquare. You should be proficient in digital performance metrics, customer journey mapping, and funnel optimization techniques. Experience in agile environments and strong communication skills to translate technical findings into business narratives are essential.
Benefits And Perks
Alianz Australia offers an inclusive culture with flexible work arrangements, career development opportunities, and financial and well-being perks, including product discounts and an Employee Share Purchase Program.
About Our Culture
At Allianz Australia, inclusion and equal opportunity are a priority. Every employee is welcomed and valued for their unique perspectives and abilities.
Adjustments and Support
If you require any support and adjustments during the recruitment process, please contact careers@allianz.com.au.
Key skills/competency
Digital Analytics, Adobe Analytics, Contentsquare, Data Reporting, CRO, Agile, Customer Journey, Optimization, Statistical Analysis, Communication
How to Get Hired at Allianz Australia
🎯 Tips for Getting Hired
- Research Allianz Australia's culture: Understand their mission, values, and benefits.
- Customize your resume: Emphasize digital analytics and agile experience.
- Showcase technical skills: Detail Adobe Analytics, Contentsquare proficiency.
- Prepare for interviews: Discuss data analysis and optimization cases.