Senior Marketing Automation Specialist

@ AlgaeCal

Overview

AlgaeCal is looking for a sharp, organized, and data-driven Senior Marketing Automation Specialist to drive email, SMS, and push campaigns that build loyalty and revenue. You will set the vision for how email powers growth, design automated journeys, and ensure every send fits a larger business story.

Key Responsibilities

• Design and execute automated customer journeys across email, SMS, and push.
• Manage segments, templates, tagging, and timing to optimize campaigns.
• Test, analyze, and optimize campaign performance using data-driven KPIs.
• Maintain operational excellence by managing content libraries and assets.
• Collaborate and share best practices with team members.

Culture & Environment

At AlgaeCal, our mission is to end the fear of bone loss. With a clinically-backed natural solution, we offer hope to millions. Enjoy a relaxed culture with flexible work options, team events, and a dog-friendly Yaletown office just one block from SkyTrain.

What You Bring

• Minimum 3 years of hands-on experience in marketing automation.
• Expertise in executing campaigns mapped to business objectives.
• Strong attention to detail with testing and reporting skills.
• Experience in supplements, subscriptions, or loyalty marketing is a plus.
• High emotional intelligence, humility, and collaborative spirit.

How to Apply

Please submit your resume and cover letter as one file. In your cover letter, address why you are the best fit, your alignment with our values, and answer some personal questions. Act quickly, as we are hiring as soon as we find the right person.

Key skills/competency

• Marketing Automation
• Email Campaigns
• SMS Marketing
• Push Notifications
• Data Analysis
• Lifecycle Strategy
• Content Management
• Segmentation
• Testing & Optimization
• Team Collaboration