Key Account & Expansion Manager, Grocery Retail - France & BeNeLux

About air up®

At air up®, we don’t just make bottles. We unbore water with flavor by scent. It makes no sense until you try it, and once you do, there’s no going back. Behind it all are teams pushing boundaries every day, where professionalism meets passion, curiosity meets courage. You’ll experiment, fail fast, learn faster, and actually see your ideas come to life. It's refreshingly low politics and low ego. Just smart, driven people who lift each other up and make things happen.

Role Overview: Key Account & Expansion Manager, Grocery Retail - France & BeNeLux

Our offline retail channel is one of our key growth drivers, and we are accelerating. To strengthen our existing partnerships and further expand our footprint across France and BeNeLux, we are looking for a Key Account & Expansion Manager who is ready to take ownership, drive impact, and shape our next phase of growth. As part of our sales team, you will play a pivotal role in expanding our presence with our existing partners while unlocking new business opportunities. You will strategically develop and manage key accounts, strengthen sustainable long-term partnerships, and drive the acquisition of new partners. We are looking for someone with a growth mindset who thrives in an international environment and enjoys working alongside driven colleagues.

This role is located in Germany.

Your Responsibilities

• New Business Development: You will drive acquisition, and successfully onboard new strategic partners in line with our growth strategy across France and BeNeLux.
• Account Ownership: You will take full commercial ownership of selected French and/or BeNeLux accounts, ensuring the achievement of sales and margin targets.
• Customer Strategy: You will develop and execute tailored, holistic joint business plans fully aligned with our overall company objectives and growth ambitions.
• Account Management: You will build and nurture long-term partnerships with our key partners, driving high customer satisfaction and sustainable growth.
• Market Insight: You will analyze market, sales, and customer data to identify opportunities, define clear action plans, and accelerate performance.
• Cross-functional Collaboration: You will partner closely with internal teams (Sales Coordinator, Trade Marketing, Supply Chain, Logistics) to deliver seamless execution.
• Teamwork: You will work alongside a high-performing team, share best practices, and strive for collective success.

This is You

• You bring proven experience in Key Account Management within the FMCG/CPG industry, ideally with full ownership of national grocery retail accounts.
• You feel confident leading annual negotiations and pricing discussions and know the basic structures and dynamics of the French or BeNeLux grocery retail landscape.
• You combine strong negotiation and communication skills with a clear commercial mindset and a consistent track record of delivering against sales and margin targets.
• You act hands-on and as a team player, proactively driving initiatives across functions.
• You are fluent in English and French (written and spoken); additional European languages are a plus.
• You have a valid driver’s license (B) and are willing to travel regularly.

What’s in for you?

The benefits listed below are intended for full-time employees. For other employment types, including working students and minijobbers, benefits may differ based on the terms of their contract and applicable regulations.

• 30 days of vacation
• Discount on our products
• Employer-funded pension & location related insurances (may vary per country)
• Purpose-built office in MUC
• Personal development
• Regular team events
• Start-up spirit
• Workation options (availability may differ by role)

Key skills/competency

• Key Account Management
• New Business Development
• FMCG/CPG Industry
• Grocery Retail
• Sales Strategy
• Negotiation Skills
• Commercial Mindset
• Market Analysis
• Cross-functional Collaboration
• French Language (Fluent)