Brand Awareness and Sales Marketing Manager - C... @ Air Canada
placeDorval, Quebec, Canada
attach_money CA$90,000
businessOn Site
scheduleFull-time
Posted 1 day ago
Your Application Journey
Interview
Email Hiring Manager
***** @aircanada.com
Recommended after applying
Job Details
About the Role
The Brand Awareness and Sales Marketing Manager - Cargo at Air Canada is a temporary role responsible for executing marketing strategies that enhance brand presence, generate leads, and empower the sales team with necessary resources. This position involves collaborating cross-functionally to implement marketing initiatives that build brand recognition and support sales objectives.
Responsibilities
- Develop and execute annual marketing campaigns to increase brand visibility.
- Collaborate with the sales team to create collateral, presentations, and content.
- Translate business needs into clear marketing briefs.
- Manage projects ensuring on-brief, on-time, and on-budget delivery.
- Support paid media planning, buying, and execution.
- Oversee merchandise development and award submission coordination.
- Provide regular reporting on campaign performance with actionable insights.
- Maintain brand consistency across all materials.
- Work with trade show/event teams to support Air Canada Cargo events.
- Monitor competitive landscape and market trends.
Qualifications
- University degree in Marketing, Communications or equivalent field.
- Minimum 3 years of marketing experience, preferably in B2B cargo or logistics.
- Strong project management and analytical skills.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office and working knowledge of Adobe Creative Cloud is an asset.
- Bilingual candidates are preferred.
Additional Information
Candidates must be eligible to work in the country and meet all language and diversity requirements. Only selected candidates will be contacted.
Key skills/competency
- Brand Awareness
- Sales Support
- Marketing Strategies
- Project Management
- Collaboration
- B2B Marketing
- Adobe Creative Cloud
- Analytical Skills
- Communication
- Campaign Reporting
How to Get Hired at Air Canada
🎯 Tips for Getting Hired
- Research Air Canada: Understand company culture, mission, and news.
- Customize your resume: Highlight relevant B2B and project skills.
- Showcase experience: Emphasize past marketing and sales support roles.
- Prepare for interviews: Review campaign success stories and metrics.
📝 Interview Preparation Advice
Technical Preparation
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Review Adobe Creative Cloud basics.
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Practice Microsoft Office tools usage.
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Understand digital advertising strategies.
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Familiarize with project management software.
Behavioral Questions
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Describe a time you managed multiple projects.
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Explain how you handled cross-functional challenges.
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Share an example of executing on-budget campaigns.
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Discuss adapting strategies based on feedback.
Frequently Asked Questions
What qualifications are needed for the Brand Awareness and Sales Marketing Manager - Cargo at Air Canada?
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How does Air Canada assess marketing campaign effectiveness for this role?
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Is bilingual capability required for the Brand Awareness and Sales Marketing Manager - Cargo position at Air Canada?
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What technical skills are beneficial for Air Canada's marketing role?
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How important is collaboration in the Brand Awareness and Sales Marketing Manager - Cargo role?
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