Social Media Manager
Air Apps · Paris, Île-de-France, France
- Hybrid
- Full-time
- $65,000 / year
- Paris, Île-de-France, France
Job highlights
- Develop and execute social media strategies.
- Create and schedule engaging content.
- Monitor online community and user feedback.
- Analyze performance metrics and refine strategies.
- Collaborate with cross-functional teams.
About the role
About Air Apps
At Air Apps, we believe in thinking bigger—and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.
Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.
Join us on this journey to redefine resource management—and change lives along the way.
The Role
As a Social Media Manager at Air Apps, you will be responsible for developing and executing innovative social media strategies to increase brand awareness, engage our target audiences, and drive measurable growth in followers, engagement, and conversions. Collaborating with cross-functional teams—including Marketing, Content, and Product—you will ensure that social media efforts align with broader brand and business objectives.
This is a fully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment. We are open to support with relocation efforts.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms including Facebook, Instagram, Twitter/X, LinkedIn, and TikTok.
- Create, curate, and schedule engaging content, including text, images, and short-form videos, that aligns with our brand voice and objectives.
- Monitor and respond to comments, messages, and mentions to foster a positive online community and address user feedback.
- Track and analyze key performance metrics (e.g., reach, engagement, conversions) to assess campaign effectiveness and refine strategies.
- Stay informed about social media trends, platform updates, and best practices to ensure our campaigns remain innovative and effective.
- Collaborate with designers, content creators, and other team members to ensure cohesive and high-quality social media content.
- Develop and manage social media advertising campaigns to maximize engagement and conversion rates.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- Around 4+ years of experience managing social media campaigns and online communities for brands.
- Strong copywriting skills with a deep understanding of brand voice and messaging.
- Proficiency in social media management tools such as Hootsuite, Sprout Social, or similar platforms.
- Familiarity with social media analytics tools and ability to translate data into actionable insights.
- Ability to multitask, manage deadlines, and work in a fast-paced environment.
- Creative mindset with an eye for visual storytelling and content engagement.
What benefits are we offering?
- Apple hardware ecosystem for work.
- Annual Bonus
- Top-tier Health and Life Insurance for peace of mind.
- Transportation Budget to support your commute needs.
- Coverflex benefits package for meal allowances, well-being, and more.
- Childcare support.
- Air Conference - an opportunity to meet the team, collaborate, and grow together.
- Pension Fund to support your long-term financial planning.
- Urban Sports Club membership to keep you active.
- Meals 100% free at the hub.
Diversity & Inclusion
At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.
Application Disclaimer
At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.
Key skills/competency
- Social Media Strategy
- Content Creation
- Community Management
- Social Media Analytics
- Brand Awareness
- Digital Marketing
- Copywriting
- Social Media Advertising
- Trend Analysis
- Cross-functional Collaboration
Skills & topics
- Social Media Manager
- Social Media Strategy
- Content Creation
- Community Management
- Digital Marketing
- Brand Awareness
- Marketing
- Communications
- On-site
- Lisbon
How to get hired
- Tailor your resume: Highlight experience in social media strategy, content creation, and analytics relevant to Air Apps' AI-powered PRP mission.
- Showcase your portfolio: Include examples of successful social media campaigns, community engagement, and growth metrics.
- Address AI policy: Explicitly state in your application that all materials are your own original work, adhering to Air Apps' AI policy.
- Prepare for interviews: Be ready to discuss your approach to social media trends, data analysis, and cross-functional collaboration.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the application process for the Social Media Manager role at Air Apps?
- The application process for the Social Media Manager role at Air Apps typically involves submitting your resume and potentially a portfolio. Due to Air Apps' strict policy against AI-generated content, ensure all application materials are your original work. If shortlisted, you can expect interviews to assess your skills, experience, and cultural fit.
- Does Air Apps offer relocation assistance for the Social Media Manager position in Lisbon?
- Yes, Air Apps is open to supporting relocation efforts for the Social Media Manager position based in their Lisbon office. This demonstrates their commitment to attracting talent globally for this fully onsite role.
- What social media platforms does Air Apps primarily use for its Social Media Manager role?
- The Social Media Manager at Air Apps will be responsible for strategies across major platforms including Facebook, Instagram, Twitter/X, LinkedIn, and TikTok. This broad platform coverage is key to increasing brand awareness and engaging diverse target audiences.
- How does Air Apps ensure its Social Media Manager candidates are not using AI in their applications?
- Air Apps has a strict policy against AI-generated assistance in application materials, assessments, and interviews. Applicants must submit their own original work, and any use of AI will lead to disqualification, emphasizing their value for authentic human creativity and integrity.
- What are the key performance indicators (KPIs) for a Social Media Manager at Air Apps?
- Key performance indicators for the Social Media Manager at Air Apps include follower growth, engagement rates (likes, comments, shares), reach, and conversions. The role requires tracking and analyzing these metrics to assess campaign effectiveness and inform future strategies.
- What is the company culture like at Air Apps for a Social Media Manager?
- Air Apps fosters a dynamic, fast-paced, and collaborative culture, being a family-founded company focused on innovation. As a Social Media Manager, you'll work closely with cross-functional teams in person, contributing to a mission-driven environment focused on AI solutions.