Creative Director, Global Brand
AIG · New York, NY
- On site
- Full-time
- $155,000 / year
- New York, NY
Job highlights
- Lead global brand visual identity development.
- Manage creative team and production partners.
- Oversee diverse design projects and platforms.
- Develop strategy for creative services center.
- Ensure brand consistency across all channels.
About the role
About The Role
We have an exciting opportunity for a Creative Director to join our Global Marketing & Communications team, leading the development of a visual identity that builds AIG’s brand and reputation for quality, expertise, and customer service across all internal and external platforms.
This is a high visibility position leading a team to deliver fresh yet stable design, including but not limited to data visualization, content marketing, interactive and motion graphic design, video, digital, social, and print communications. It is a fast-paced environment so an ability to prioritize and work well under pressure is required.
This position is based out of our NYC office. Please share your portfolio, which should demonstrate your ability to develop strong creative platforms and execute across multiple channels with strong art direction and motion graphics. Include a link (and password if applicable) for your portfolio to be considered for this position.
Key Responsibilities
- Develop a vision, strategy, organization, and resource plan for AIG Creative Services' center of excellence, to complement the global footprint of AIG. Work strategically with external resources to integrate with internal resources with competing priorities. Set clear process for intake, prioritization, feedback, and collaboration.
- Develop trusted partnerships with AIG experts across functions including Marketing Communications, Human Resources, Investor Relations, and other corporate teams to determine needs and deliver excellent and consistent creative design and production.
- Lead and manage a team of design, video and production professionals, including skills assessment and building, workload allocation, and career development. Oversee design and creative execution across a wide scope including internal and external communications, extensive experiential branding (physical and digital), event branding, corporate materials and reports, sales enablement materials, advertising, infographics, and branded promotional materials/items.
- Lead effective marketing and communications design projects in line with the brand strategy, such as social postings, video, data visualization, photography, digital newsletters, emails, collateral materials, advertisements, infographics, PowerPoint presentations, and branded promotional materials from conception to finished production.
- Manage production partners including quality control and cost and service relationships.
- Develop a plan for an in-house materials center including tool kits, templates, etc. with capability to support departments across the organization.
- Establish a design review process and work with management team and other departments to ensure projects are logged, tracked, and completed on time and on budget.
- Assist in enhancing the visual brand standards, responsible for guiding tone, manner, and personality of all brand marketing materials. Maintain consistency with brand guidelines and evolving brand guidelines as needed to reflect changing business priorities.
- Identify hardware, software, and training platforms necessary to maintain capabilities and skills for current and emerging communications vehicles, including global adaptation and distribution of creative materials.
Job Requirements
- 15+ years of professional design and creative management experience.
- Strong design aesthetic and an inspiring portfolio of strategic marketing and communications.
- Able to work in MS Office, MS Sharepoint, Adobe Creative Suite, Figma and Monday.com.
- Team leadership and management experience and judgment.
- Excellent problem-solving and organizational skills, and a good eye for detail, with a focus on consistency and technical accuracy.
- Proficiency in current and emerging creative development and production technologies.
- Ability to lead, prioritize, manage time, plan well and organize work to meet conflicting deadlines.
- Ability to work well in a team environment as well as individually to meet tight deadlines, supporting teammates and putting in extra time as necessary (go “above and beyond”).
- Must multitask with the initiative and drive to complete projects under stress while maintaining a positive attitude and a collaborative demeanor.
- Bachelor's Degree or BFA in graphic design or related field.
Key skills/competency
- Creative Direction
- Brand Strategy
- Graphic Design
- Motion Graphics
- Art Direction
- Team Leadership
- Project Management
- Content Marketing
- Data Visualization
- Portfolio Development
Skills & topics
- Creative Director
- Brand Management
- Art Direction
- Graphic Design
- Motion Graphics
- Marketing Communications
- Team Leadership
- Visual Identity
- Content Strategy
- Adobe Creative Suite
- Figma
- NYC
- Insurance Marketing
How to get hired
- Tailor your resume: Highlight your 15+ years of design and creative management experience, focusing on strategic marketing and communications.
- Showcase your portfolio: Ensure your portfolio demonstrates strong creative platforms, art direction, motion graphics, and multi-channel execution. Include a link and password if necessary.
- Emphasize leadership: Detail your team leadership and management experience, including skills assessment, workload allocation, and career development.
- Highlight technical skills: Mention proficiency in MS Office, Adobe Creative Suite, Figma, and Monday.com, along with emerging creative technologies.
- Demonstrate soft skills: Underscore your problem-solving, organizational, and multitasking abilities, especially in fast-paced, deadline-driven environments.
Technical preparation
Master Adobe Creative Suite and Figma.,Develop strong motion graphics skills.,Practice data visualization techniques.,Familiarize with Monday.com and Sharepoint.
Behavioral questions
Describe leading a creative team.,How do you handle tight deadlines?,Share an example of brand strategy.,How do you prioritize conflicting projects?
Frequently asked questions
- What is the salary range for the Creative Director role at AIG in NYC?
- For positions based in NYC, the base salary range for the Creative Director role at AIG is $135,000 - $155,000 annually. This position is also eligible for a bonus based on the terms of the applicable incentive plan.
- Does AIG offer benefits for the Creative Director position?
- Yes, AIG offers a comprehensive Total Rewards Program, including a range of competitive benefits focused on health, wellbeing, financial security, and professional development. A summary can be viewed in their '2026 Benefits Overview'.
- What is AIG's stance on in-office vs. remote work for the Creative Director role?
- AIG values in-person collaboration and expects team members, including the Creative Director, to be primarily in the office in their NYC location. This approach aims to foster a supportive and connected work environment.
- What key technologies are required for the Creative Director position at AIG?
- Candidates for the Creative Director role should be proficient in MS Office, MS Sharepoint, Adobe Creative Suite, Figma, and Monday.com. Familiarity with current and emerging creative development and production technologies is also essential.
- What kind of portfolio is AIG looking for in a Creative Director applicant?
- AIG is looking for an inspiring portfolio that demonstrates the ability to develop strong creative platforms and execute across multiple channels. Strong art direction and motion graphics capabilities are particularly important for this Creative Director role.
- How many years of experience are required for the Creative Director role at AIG?
- The Creative Director position at AIG requires a minimum of 15 years of professional design and creative management experience.
- What is the primary focus of the Creative Director role at AIG?
- The primary focus of the Creative Director role at AIG is to lead the development of a visual identity that builds AIG’s brand and reputation for quality, expertise, and customer service across all internal and external platforms.
- Does AIG support professional development for its Creative Directors?
- Yes, AIG invests in its people through continuous learning and development as part of its culture and Total Rewards Program, supporting the professional growth of its Creative Director and other employees.