Product Sales Specialist
Adobe · New York, NY
- On site
- Full-time
- $300,000 / year
- New York, NY
Job highlights
- Sell Adobe's advertising solutions to mid-market brands.
- Collaborate with existing sales teams to integrate ad tools.
- Represent Adobe's Generative AI tools for media.
- Drive new bookings and customer value realization.
- Develop GTM strategies and exceed sales quotas.
About the role
The Opportunity
Adobe Advertising is a dedicated team inside Adobe that leads all aspects of ad products. We empower marketing teams to quickly plan, create, manage, activate, and measure paid media execution. We are currently seeking team members to be on the forefront of AI and data-driven execution for advertising.
In this role, you will help drive the Adobe business by:
- Selling Advertising Solutions to Brands Direct "Mid Market". Our goal is to drive adoption of the 3 advertising solutions (DSP, DCO, and Search), which are deeply integrated into the broader Adobe marketing tools.
- Working with Adobe Customer Experience Orchestration sellers (Adobe's Marketing Software Sellers) to collaborate on current sales motions to also include Adobe Advertising tools where appropriate.
- Representing Adobe Creative Generative AI tools for brands interested in adopting DCO + Generative AI software to advance their creative performance in paid media. Today, approximately 80% of the market is not doing creative optimization.
As we bring the creative product to market, this specialist team will work with product, product marketing, and leadership to help shape the current and strategic direction of our Creative Product Suite. This suite will include a native integration with our Generative AI tools from Adobe Digital Experience. This role will help drive support sales success by partnering with Adobe enterprise sales teams to gain alignment, access, and support in selling to prospects.
The team will be operating in a fast-changing environment. We plan to iterate on the product quickly in response to customer needs, and it will be your job to help shape the future. To be successful, you should be comfortable with this fast-paced, startup-like environment where quickly evolving the business will be required. This team will have set accounts and quota responsibilities. We are seeking experienced Enterprise Sellers with a track record of success in the media industry. Adobe strives to emerge as a leader in performance media, and with your help, we can assist clients in being successful with the new generation of advertising optimization tools. As a Product Specialist, you will drive new bookings and help ensure value realization for our customers.
What you'll Do
- Drive the sales of the Adobe Advertising Product Suite, including DSP, DCO, Search, and GenStudio. It will likely include features inside Adobe CDP as well.
- Orchestrate cross-functional teams to understand market trends, identify customer needs, and analyze the competitive landscape within the generative AI and content space.
- Create the future by applying customer analytics and data-driven insights to develop comprehensive segmentation strategies for target markets.
- Own the outcome by developing and implementing a plan with prioritization across accounts that serves as a success roadmap to exceed the quota.
- Prospect and generate pipeline across a book of named accounts.
- Track and measure the effectiveness of go-to-market initiatives, providing regular reporting and insights to the sales ecosystem.
What you need to succeed
- Experience creating GTM strategies along with a practical understanding of the technologies and tactics necessary for execution.
- The ability to take the richness of the Adobe Ad Content Supply Chain story and turn it into value customers can understand and deliver on.
- A minimum of 10+ years of large enterprise-level software sales experience.
- An understanding of the advertising ecosystem and ads managers to navigate successfully in identifying real prospects and achieving goals.
- Proven track record of success and a history of exceeding quota.
- Ability to work collaboratively in a team environment with team goals and metrics.
Key skills/competency
- Advertising Technology
- DSP (Demand-Side Platform)
- DCO (Dynamic Creative Optimization)
- Generative AI
- Enterprise Software Sales
- Go-to-Market Strategy
- Customer Relationship Management (CRM)
- Sales Quota Achievement
- Media Industry
- Adobe Products
Skills & topics
- Product Sales Specialist
- Advertising Technology
- DSP
- DCO
- Generative AI
- Enterprise Software Sales
- Go-to-Market Strategy
- Sales Quota
- Media Industry
- Adobe
How to get hired
- Tailor your resume: Highlight your 10+ years of enterprise software sales experience, GTM strategy development, and success in exceeding quotas, specifically mentioning the media industry.
- Showcase your expertise: Emphasize your understanding of advertising technology, DSP, DCO, Generative AI, and Adobe's product suite, aligning your skills with the job description's requirements.
- Prepare for technical and behavioral questions: Be ready to discuss your approach to sales strategies, customer analytics, and collaboration within a fast-paced, evolving environment.
- Research Adobe's culture: Understand their mission of empowering creativity and innovation, and how your role contributes to their leadership in performance media.
Technical preparation
Master Adobe's Ad products (DSP, DCO, Search, GenStudio).,Understand Generative AI in media creative.,Study ad ecosystem and ad manager functions.,Practice articulating value of Ad Content Supply Chain.
Behavioral questions
Describe a time exceeding a sales quota.,How do you approach GTM strategy development?,How do you collaborate in a team to achieve goals?,How do you handle fast-paced, evolving environments?
Frequently asked questions
- What is the base salary for a Product Sales Specialist at Adobe?
- Adobe's compensation for sales roles is expressed as Total Target Compensation (TTC), which includes base salary and commission. The provided U.S. pay range for this Product Sales Specialist position is between $268,600 and $454,350 annually, with specific figures varying by location and experience. Your recruiter can provide precise details for the job location.
- What is the expected total target compensation (TTC) for this role?
- The expected total target compensation for this Product Sales Specialist role at Adobe ranges from $268,600 to $454,350 annually. This figure encompasses base salary, commission, and potential short-term incentives via sales commission plans. Eligibility for long-term incentives like new hire equity awards may also apply.
- Does Adobe offer equity for sales roles like the Product Sales Specialist?
- Yes, for certain roles, including potentially this Product Sales Specialist position, Adobe offers long-term incentives in the form of a new hire equity award, in addition to the Total Target Compensation (TTC).
- How does Adobe approach AI in its hiring process for roles like Product Sales Specialist?
- Adobe empowers employees to innovate with AI and seeks candidates eager to do the same. While AI is encouraged in certain parts of the hiring process, its use or recording during live interviews is restricted unless explicitly permitted by the interviewer or as an accommodation. Misuse can impact your application.
- What is the application window for the Product Sales Specialist role if it's open in Colorado?
- If this Product Sales Specialist role is open for hiring in Colorado, the application window will remain open until the date and time specified in Pacific Time, in compliance with Colorado's pay transparency regulations. For roles not listing Colorado, the posting may close at any time based on hiring needs.
- How does Adobe ensure accessibility in its hiring process for the Product Sales Specialist position?
- Adobe is committed to making its careers website and recruiting process accessible. If you have a disability or need an accommodation to navigate the site or complete the application for the Product Sales Specialist role, you can contact Adobe via email at accommodations@adobe.com or by calling +1 408-536-3015.
- What are the key technologies a Product Sales Specialist needs to understand at Adobe?
- A Product Sales Specialist at Adobe needs to understand advertising technologies such as DSP and DCO, Generative AI, and integrated Adobe products like Adobe CDP, Adobe Experience Platform, and GenStudio. A strong grasp of the advertising ecosystem and ad managers is crucial.
- What is the required experience level for the Product Sales Specialist role?
- The Product Sales Specialist role requires a minimum of 10+ years of large enterprise-level software sales experience. Candidates should also have a proven track record of success and a history of exceeding quotas, particularly within the media industry.