SEM Analyst (Google Ads) - Remote
Adit · India
- Hybrid
- Full-time
- $60,000 / year
- India
Job highlights
- Manage Google Ads campaigns remotely.
- Optimize campaigns for CPA and growth.
- Collaborate on landing page strategies.
- Requires 6 months digital marketing experience.
- Offers flexible remote work and benefits.
About the role
SEM Analyst Google Ads Remote
Job Description
We are seeking a motivated SEM Analyst with a strong focus on Google Ads campaign management. The ideal candidate will have at least 6 months of hands-on digital marketing experience, preferably in an agency setting managing multiple accounts. You will need a solid understanding of Google Ads fundamentals, including keyword research, audience targeting, content alignment, placement strategy, and market research. The ability to analyze websites, study competitors, and develop customized marketing strategies is crucial for this role.
Responsibilities
- Build and launch Google Ads campaigns from scratch (Search, Performance Max, etc.).
- Manage and optimize negative keyword lists, ad copies, ad extensions, and bid strategies.
- Collaborate on landing page strategy to improve conversion rates and campaign effectiveness.
- Monitor campaign performance and continuously optimize for CPA, conversion growth, and conversion tracking & reporting.
Candidate Profile
- Minimum of 6 months of experience in Digital Marketing.
- Proven expertise as a Google Ads / PPC Specialist.
- Must be ready to work in a flexible shift.
- Strong analytical and optimization skills with a performance-driven mindset.
What We Offer
- Completely remote opportunities.
- Flexible work schedules for better work-life balance.
- A supportive and collaborative work environment with a team of 620+ Agile, Smart, and Dynamic IT Professionals.
- 5 days working company (Monday - Friday) with all weekends off.
- Great working and learning environment.
- Company-sponsored medical insurance.
Key skills/competency
- SEM Analyst
- Google Ads
- Digital Marketing
- PPC Specialist
- Campaign Management
- Optimization
- CPA
- Conversion Tracking
- Keyword Research
- Landing Page Strategy
Skills & topics
- SEM Analyst
- Google Ads
- Digital Marketing
- PPC
- Campaign Management
- Optimization
- Remote
- Adit
- Performance Marketing
- CPA
How to get hired
- Tailor your resume: Highlight your 6+ months of Google Ads experience, campaign management, and optimization skills. Quantify achievements with metrics like CPA improvements or conversion growth.
- Showcase PPC expertise: Emphasize your understanding of keyword research, audience targeting, ad copy, and bid strategies in your application. Mention any agency experience managing multiple accounts.
- Prepare for interview questions: Be ready to discuss specific campaign scenarios, optimization techniques, and how you'd approach website analysis and competitor research for different businesses.
- Demonstrate flexibility: Highlight your adaptability and readiness to work flexible shifts, a key requirement for this remote role at Adit.
Technical preparation
Master Google Ads Search & Performance Max.,Practice keyword research and negative lists.,Understand conversion tracking setup.,Analyze website performance data.
Behavioral questions
Describe optimizing a campaign for CPA.,How do you approach competitor analysis?,How do you ensure ad copy relevance?,How do you manage multiple accounts?
Frequently asked questions
- What is the minimum experience required for the SEM Analyst role at Adit?
- The minimum experience required for the SEM Analyst (Google Ads) role at Adit is 6 months of hands-on experience in Digital Marketing, with a strong focus on campaign management in Google Ads. Prior agency experience is also highly valued.
- Is the SEM Analyst position at Adit remote or on-site?
- Yes, the SEM Analyst position at Adit is a completely remote opportunity, offering flexible work schedules for better work-life balance.
- What are the core responsibilities of the SEM Analyst at Adit?
- Core responsibilities include building and launching Google Ads campaigns (Search, Performance Max), managing and optimizing ad copies, bid strategies, and negative keywords, collaborating on landing page strategy for conversions, and monitoring/optimizing campaign performance for CPA and conversion growth.
- What kind of skills are most important for this SEM Analyst job?
- Key skills include proven expertise as a Google Ads / PPC Specialist, strong analytical and optimization skills, a performance-driven mindset, and a solid understanding of Google Ads fundamentals like keyword research and audience targeting.
- Does Adit offer benefits for the SEM Analyst position?
- Yes, Adit offers company-sponsored medical insurance, flexible work schedules, and a supportive work environment. The role is a 5-day work week with weekends off.
- What is the work arrangement for the SEM Analyst role?
- The SEM Analyst role at Adit is a remote position, allowing for flexible work schedules and a good work-life balance.
- How can I highlight my Google Ads experience for this Adit job?
- To highlight your Google Ads experience, focus on quantifiable achievements in campaign management, optimization for CPA and conversions, keyword research, and ad extension usage. Mentioning experience with different campaign types like Search and Performance Max is also beneficial.