Senior Social Media Specialist

About 1Password

1Password is experiencing unprecedented growth, having surpassed $400M in ARR and consistently earning a spot on the Forbes Cloud 100 for four consecutive years. We are pioneers in Extended Access Management, dedicated to building a secure and productive digital future for over 180,000 businesses, from Fortune 100 leaders to innovative AI companies. Our human-centric approach to cybersecurity makes us one of the most loved brands in the industry. If you are eager to contribute to digital safety, work with curious individuals, and solve complex problems in a dynamic environment, we encourage you to join us.

The Opportunity: Senior Social Media Specialist

We are seeking a Senior Social Media Specialist to play a pivotal role in shaping 1Password’s global social media presence. This position focuses on our consumer and enterprise password manager businesses, sports marketing, partner/channel initiatives, and employer branding. You will be instrumental in fostering brand love, driving awareness, and bringing our products, campaigns, and partnerships to life through creative, social-first storytelling.

As a highly creative marketer with strong consumer instincts and B2B SaaS experience, you will lead social programs that connect emotionally, demonstrate cultural relevance, and reinforce 1Password’s trusted reputation. This role involves close collaboration with communications, brand, product marketing, creative, sports marketing, and channel/partnerships teams to execute major consumer social campaigns, lead ongoing social-first programs, support sports marketing initiatives, drive partner/channel social programs, and enhance employee advocacy and employer branding efforts.

This is a remote role based within the US or Canada, reporting directly to the Director, Communications and Social Media.

What We’re Looking For

• Audience-aware storytelling: An exceptional writer and editor capable of adapting tone and messaging for diverse audiences, including consumers, business leaders, and IT buyers, while maintaining the distinctive 1Password brand voice.
• Consumer and B2B SaaS experience: Over 3 years of experience managing social channels and campaigns for a global brand, encompassing both consumer marketing and B2B SaaS. Cybersecurity experience is a distinct advantage.
• Cross-platform strategy and execution: Demonstrated expertise in developing channel strategies and publishing content across key platforms such as LinkedIn, Instagram, X, Reddit, Threads, Mastodon, and Facebook, as well as emerging platforms.
• Social-first content creator: Proficient in creating high-quality social copy and assets, including carousels, short-form video, and motion-friendly concepts optimized for native performance across various platforms.
• Video-forward and creatively confident: Comfortable both creating video content independently and directing others, collaborating closely with designers, editors, creators, and internal spokespeople to actualize ideas.
• Creative collaboration: Experience partnering effectively with brand and creative teams to develop visually compelling, on-trend, and culturally relevant campaigns, activations, and content series.
• Employee advocacy experience: Experience managing or contributing to employee advocacy programs, empowering employees to authentically represent the brand on social media, utilizing tools like Sprout Social.
• Insights-driven mindset: Ability to interpret social analytics, identify trends early, and leverage performance insights to refine strategy, test new ideas, and continuously improve results.
• Proactive and resourceful: A self-starter who actively seeks out stories, opportunities, and engagement moments. Thrives in a fast-paced, creative environment and drives impact without constant direction.

What You Can Expect

• Build and scale brand love: Execute consumer-led social campaigns that strengthen trust, awareness, and emotional connection to the 1Password brand.
• Elevate the password manager business: Enhance visibility and understanding of 1Password’s consumer and enterprise password manager through clear, compelling, and approachable storytelling.
• Sports marketing and partnerships: Support and activate our sports marketing programs and brand partnerships with social-first thinking, creative execution, and real-time engagement.
• Channel marketing/partnerships: Support and activate our partner programs through relationship building, social-first thinking, creative execution, and real-time engagement.
• Campaign and program support: Collaborate with communications, product marketing, brand, partnerships, creative, and people teams to support launches, campaigns, and ongoing brand initiatives.
• Employee advocacy and internal alignment: Work with internal stakeholders to amplify company news, product moments, and culture storytelling externally.
• Strengthen our employer brand: Help shape 1Password’s presence as an employer on social media, highlighting our people, culture, values, and employee experiences authentically.
• Content development: Create outstanding copy and social-first assets such as videos, carousels, and campaign concepts that simplify complex ideas and spark conversation.
• Channel execution and management: Oversee day-to-day social publishing, engagement, and moderation across key channels, ensuring content quality, consistency, and strong performance.
• Community engagement: Actively listen, engage, and participate in relevant conversations, helping 1Password show up authentically and expand its community.
• Measurement and reporting: Track Key Performance Indicators (KPIs), report on performance, and provide insights and recommendations to continuously improve social strategy.

Compensation

For USA-based roles, the annual base salary ranges from $93,000 USD to $130,000 USD, complemented by immediate participation in 1Password's benefits program (health, dental, 401k), generous paid time off, an equity grant, and incentive programs.

For Canada-based roles, the annual base salary ranges from $93,000 CAD to $130,000 CAD, alongside immediate participation in 1Password’s generous benefits program (health, dental, RRSP), generous paid time off, an equity grant, and incentive programs.

1Password ensures fair market value and internal equity in compensation, commensurate with individual experience and specific skill sets.

Our Culture

At 1Password, we foster a culture that prioritizes collaboration, transparent communication, receptiveness to feedback, and alignment with our core values: keep it simple, lead with honesty, and put people first. We challenge the status quo, embrace experimentation, and strive for excellence in a fast-paced, demanding environment. We seek adaptable, curious, and results-driven experts who are eager to solve challenging problems and make a significant impact.

How We Work With AI

We are committed to leveraging cutting-edge AI technologies to achieve our mission. Team members are encouraged to learn AI best practices, identify application opportunities, and drive innovative solutions. This approach extends to our hiring process; candidates are welcome to use AI tools responsibly and thoughtfully.

Our Approach to Remote Work

1Password is a remote-first company with a deep understanding of building remote culture since our founding in 2005. While we champion remote work within your home country, we also value in-person connection. Travel for annual department offsites, team meetings, and industry events is an expected part of nearly all roles.

What We Offer

We believe in rewarding hard work through comprehensive benefits, including:

• Health and wellbeing: Maternity and parental leave top-up programs, competitive health benefits, generous PTO policy.
• Growth and future: RSU program for most employees, retirement matching program, free 1Password account.
• Community: Paid volunteer days, peer-to-peer recognition through Bonusly, remote-first work environment.

1Password is an equal opportunity employer committed to fostering an inclusive, diverse, and equitable workplace. Accommodation is available upon request throughout the recruitment process.

Successful applicants will undergo a background check. 1Password utilizes AI/ML technologies in the initial screening of applications; candidates may opt out of this feature via a provided form.

Key skills/competency

• Social Media Strategy
• Content Creation
• Brand Storytelling
• B2B SaaS Marketing
• Consumer Marketing
• Social Media Analytics
• Community Engagement
• Video Production
• Cross-Platform Publishing
• Employee Advocacy