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WorldStrides

Director, Brand Strategy & Go-to-Market

WorldStrides · United States

Posted 25 days ago

or apply directly on WorldStrides's site. We never take the application ourselves.

Is this posting real?

This role has been open
25 days
WorldStrides's roles stay open a median of 29 days
Reposted
No
Salary listed
No
2% of WorldStrides's roles list one
Ghost-job risk at WorldStrides
moderate
13 stale, 0 reposted of 42 open
Hiring momentum
68 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from WorldStrides's own greenhouse board since 2026-08-03. Full hiring picture for WorldStrides.

About this role

The Director, Brand Strategy & Go-to-Market at WorldStrides will lead the positioning and storytelling for the K12 Individual portfolio of educational travel and experiential learning. This role involves developing brand architecture, messaging, and content strategies, while also overseeing go-to-market plans and team leadership to enhance brand visibility and drive growth. The director will leverage insights to create compelling narratives and ensure a cohesive customer experience across various channels.

Our read on this posting3.6out of 5
benefits
5/5
freshness
4/5
career value
4/5
role clarity
5/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of WorldStrides as an employer.

What you need

  • 8–12 years of experience leading brand and go-to-market strategy for consumer businesses
  • Proven success building and evolving brands in digitally driven B2C environments
  • Proven success advising and influencing senior executives and driving alignment across a matrixed organization
  • Exceptional storyteller with the ability to translate customer insights into compelling narratives
  • Experience leading multidisciplinary teams across brand strategy, creative, content, social media, and marketing communications
  • Demonstrated ability to build teams, scale capabilities, and lead through transformation

Nice to have

  • Experience in education, travel, hospitality, consumer services, or other mission-driven consumer brands

What you get

  • Comprehensive health benefits: medical, dental, vision, life, AD&D, accident, critical illness, disability insurance, FSA/HSA options with employer HSA contributions, and a generous 401(k) match
  • Generous paid time off including 11 paid company holidays, 25 PTO days the first year (prorated), 1 paid volunteer day, 4 mental health days, and bereavement
  • Professional development support, including up to $5,250 annually for tuition reimbursement and up to $1,000 for certifications annually
  • Opportunities for paid and discounted travel
  • Flexible work schedule providing on-site, remote, and hybrid office opportunities
  • Encouraged participation in a wide variety of Employee Resource Groups

Worth weighing

  • No specific mention of the team size or structure under the director's leadership
  • The role requires significant experience and success in a matrixed organization, which may imply a complex work environment
  • The salary range is provided but is described as a good-faith estimate, with actual compensation dependent on various factors

Summarised from WorldStrides's posting. Read the full original.

Listed by WorldStrides on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

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