Senior Copywriter, Specialist
Vanguard · Malvern, PA
- On site
- Full-time
- $100,000 / year
- Malvern, PA
Job highlights
- Write compelling content for individual investors.
- Collaborate with designers and strategists.
- Develop creative concepts and polish communications.
- Mentor junior writers and set standards.
- Influence content from concept to execution.
About the role
About the Role
This is a unique opportunity to join the writing team at RED, Vanguard's in-house agency that sits within Personal Investor Marketing. Our mission is to connect with individual investors through clear, compelling, and compliant communications that reinforce Vanguard’s brand and values. As an in-house creative group, RED partners with business stakeholders to execute campaigns that balance creativity with regulatory rigor—ensuring every message is accurate, engaging, and aligned with strategic goals.
As a Senior Copywriter on this team, you’ll play a key role in shaping high-profile content that informs and inspires investors. You’ll collaborate closely with designers, content strategists, and creative strategists to develop creative concepts and produce polished communications across channels—including digital, email, and video. This role calls for experience in video scriptwriting, along with a blend of strategic thinking and strong writing skills, with opportunities to influence content from initial concept through final execution.
Core Responsibilities
- Brainstorms and develops creative concepts with clients and colleagues incorporating a deep understanding of the business and industry.
- Gathers comments and feedback from editors, editorial and content managers, subject matter experts, and other relevant parties.
- Provides insightful feedback to content submitters.
- Maintains up-to-date knowledge of assigned industry and of Vanguard products, processes, and/or services.
- Researches new topics as necessary.
- Demonstrates initiative and creativity in identifying and meeting client needs.
- Serves as mentor to less experienced writers by providing specific feedback on their copy, story ideas, new media formatting, and interviewing skills.
- Contributes and oversees content creation from the planning or draft stage to completion.
- Assists with evaluating and fine-tuning project scope, content strategy, requirements, and deadlines.
- Responds to edits and changes from subject matter experts with flexibility, while maintaining quality and accuracy.
- Teaches and sets Vanguard writing style and standards.
- Participates in special projects and performs other duties as assigned.
Qualifications
- Minimum five years related work experience.
- Undergraduate degree or equivalent combination of training and experience.
About Vanguard
At Vanguard, we don't just have a mission—we're on a mission. To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
Key skills/competency
- Copywriting
- Content Strategy
- Creative Concept Development
- Video Scriptwriting
- Client Collaboration
- Mentorship
- Editing
- Brand Messaging
- Financial Services Marketing
- Regulatory Compliance
Skills & topics
- Senior Copywriter
- Copywriting
- Content Creation
- Marketing Communications
- Video Scriptwriting
- Financial Services
- Brand Messaging
- Creative Strategy
- Digital Marketing
- Email Marketing
- Vanguard
How to get hired
- Tailor your resume: Highlight your 5+ years of copywriting experience and success in financial services marketing.
- Showcase your portfolio: Include examples of digital, email, and video scripts, emphasizing your strategic thinking and creative concept development.
- Emphasize collaboration: Detail your experience working with cross-functional teams and mentoring junior writers.
- Address compliance: Clearly articulate your understanding of regulatory rigor in communications.
- Prepare for interviews: Be ready to discuss your approach to brainstorming, client collaboration, and adapting to feedback.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the work arrangement for the Senior Copywriter role at Vanguard?
- This Senior Copywriter position at Vanguard is a hybrid role based in Malvern, PA. You will work remotely on Mondays and Fridays, and collaborate in the office from Tuesdays through Thursdays.
- What are the minimum qualifications for the Senior Copywriter position?
- To be considered for the Senior Copywriter role at Vanguard, you need a minimum of five years of related work experience and an undergraduate degree or an equivalent combination of training and experience.
- Does Vanguard offer visa sponsorship for the Senior Copywriter position?
- No, Vanguard is not offering visa sponsorship for this Senior Copywriter position.
- What kind of content will a Senior Copywriter create at Vanguard?
- As a Senior Copywriter at Vanguard, you will shape high-profile content for individual investors, including digital, email, and video scripts, ensuring clear, compelling, and compliant communications.
- What is the role of the in-house agency RED at Vanguard?
- RED is Vanguard's in-house agency that partners with business stakeholders to create clear, compelling, and compliant communications that reinforce Vanguard’s brand and values for individual investors.
- What is Vanguard's company mission?
- Vanguard's mission is to work for the long-term financial wellbeing of its clients and to lead through products and services that transform their lives.
- How does Vanguard approach collaboration and team work?
- Vanguard fosters a highly collaborative culture, utilizing a hybrid working model to balance flexibility with in-person learning and connection, believing this approach supports long-term client outcomes and employee experience.