Social Media Manager [210228]
Aquent · United States
- Hybrid
- Temporary
- $95,000 / year
- United States
Job highlights
- Lead social media for educational gaming platform.
- Develop social strategy aligned with business goals.
- Create engaging, culturally relevant content.
- Analyze performance and optimize campaigns.
- Collaborate with marketing and product teams.
About the role
About the Role
This is an incredible opportunity to join a leading global technology company that is shaping the future of digital experiences and education. We are seeking a talented individual to become the social voice for a globally recognized educational platform within the gaming sector. In this role, you will play a pivotal part in shaping how parents, educators, and players engage with groundbreaking educational content, driving awareness, fostering a vibrant community, and making a tangible impact on how learning is experienced worldwide.
As a key member of the marketing team, you will contribute to high-level planning around how our educational platform can use social media as a springboard for entirely new marketing initiatives targeting parents and significant educational outreach events. You will be instrumental in connecting business objectives with creative execution, ensuring our social presence is culturally relevant and highly engaging.
Responsibilities Include
- Lead social planning and execution for an educational platform within the gaming sector, ensuring alignment with broader brand voice, social strategy, and business objectives.
- Partner closely with product marketing and integrated marketing teams to understand priorities, timelines, and success metrics, translating them into effective social approaches and content plans.
- Serve as a strategic connector between business objectives and creative execution, shaping briefs and recommendations that enable the creative team to deliver culturally relevant, highly engaging social content.
- Maintain a strong pulse on culture, platform trends, and creator ecosystems, identifying opportunities to authentically connect cultural moments to educational campaigns.
- Perform day-to-day social operations, including content planning, calendar management, copy development, publishing, community engagement, and light moderation, ensuring a high-quality and consistent presence across channels.
- Create, curate, and elevate educational content at scale, highlighting creators, user-generated content, and community moments to drive engagement, discovery, and sustained interest.
- Track and interpret social performance across initiatives, contributing to campaign reporting and dashboards while using data and insights to optimize content and demonstrate impact against team goals.
- Manage content calendars, scheduling, communicating with stakeholders/partners, drafting copy, and posting on social media channels. Monitor analytics and reporting.
Required Qualifications
- 4+ years public relations, marketing, community management, social media management, or communications experience OR equivalent experience.
- Demonstrated track record of staying at companies for a year or more in previous roles.
Preferred Qualifications
- Bachelor’s Degree in Marketing, Business, Journalism, Communications, or a related field.
- 1+ year(s) product-relevant industry experience (e.g., gaming, entertainment).
- 3-5 years of experience in social media strategy planning, goal setting, and implementation.
- 1-2 years experience in the education sector.
- Knowledge and experience with a specific educational gaming platform.
- Experience managing high volume social media channels for well-known video game publishers, video game equipment manufacturers, or similar organizations within/supporting the gaming sector.
- Exceptional knowledge of social media, including staying up to date with trends and knowing how to translate them to specific audiences.
- Ability to influence without authority.
- Competence with productivity suites and analytics tools (e.g., native social media analytics experience preferred).
- Copywriting experience for social media and an ability to easily adapt to tone of voice.
- Excellent data analysis and storytelling skills.
- Excellent project management skills.
- Ability to demonstrate social creativity with products.
About Aquent Talent
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands. Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
Client Description
Join a global technology leader driving innovation and empowering people and organizations worldwide to achieve more. Here, you’ll collaborate with passionate, diverse teams to create impactful solutions that shape the future. The culture prioritizes growth, inclusion, and purpose—where your ideas are valued, and your work drives real change. Wherever your passion lies and wherever your career is headed—you’ll play a role in projects that touch billions of lives. With flexible work options and a supportive environment, you’ll have the tools to thrive both personally and professionally. Be part of something that truly matters.
Why work with AQUENT?
Check out our awesome benefits: https://aquent.com/talent/talent-benefits
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
Key skills/competency
- Social Media Strategy
- Content Planning & Management
- Community Engagement
- Data Analysis & Reporting
- Copywriting
- Brand Voice
- Project Management
- Trend Monitoring
- Cross-functional Collaboration
- Social Media Marketing
Skills & topics
- Social Media Manager
- Social Media Strategy
- Content Marketing
- Community Management
- Digital Marketing
- Gaming Industry
- Education Technology
- Marketing Campaigns
- Brand Management
- Social Media Analytics
How to get hired
- Tailor your resume: Highlight 4+ years of relevant experience in PR, marketing, or communications, emphasizing your track record of long-term employment.
- Showcase industry knowledge: Detail any experience in gaming, entertainment, or the education sector, and specific educational gaming platforms.
- Demonstrate social media expertise: Emphasize your skills in strategy planning, content creation, community engagement, and data analysis, using examples of high-volume channel management.
- Prepare for interviews: Be ready to discuss how you influence without authority, adapt to tone of voice, and demonstrate social creativity.
- Understand Aquent's values: Research Aquent's commitment to diversity, inclusion, and employee growth to align your responses with their culture.
Technical preparation
Behavioral questions
Frequently asked questions
- What is Aquent's policy on equal opportunity for this Social Media Manager role?
- Aquent is an equal-opportunity employer and evaluates all qualified applicants for this Social Media Manager position without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics. They are committed to creating an inclusive environment.
- What kind of industry experience is preferred for the Social Media Manager role at Aquent?
- For this Social Media Manager position, preferred industry experience includes 1+ year in product-relevant sectors like gaming or entertainment, and 1-2 years in the education sector. Experience with specific educational gaming platforms is also highly valued.
- How can I demonstrate my social media creativity for this Aquent job?
- To showcase your social creativity for this Social Media Manager role, highlight examples where you've developed innovative campaigns, leveraged emerging trends, or created unique content that resonated with specific audiences, especially within the gaming or education sectors.
- What are the key responsibilities of the Social Media Manager at Aquent?
- The Social Media Manager at Aquent will lead social planning and execution for an educational gaming platform, partner with marketing teams, translate business objectives into social content, monitor trends, manage day-to-day operations, create/curate content, and track/report on social performance.
- What qualifications are essential for the Social Media Manager role at Aquent?
- Essential qualifications for this Social Media Manager role include 4+ years of experience in public relations, marketing, community management, social media management, or communications, with a demonstrated track record of stable employment at previous companies.
- Does Aquent offer benefits for Social Media Manager talent?
- Yes, Aquent Talent offers benefits to eligible talent, including subsidized health, vision, and dental plans, paid sick leave, retirement plans with a match, and free online training through Aquent Gymnasium.
- What type of content will the Social Media Manager be creating for Aquent?
- The Social Media Manager will create, curate, and elevate educational content at scale, highlighting creators, user-generated content, and community moments to drive engagement for a globally recognized educational platform within the gaming sector.
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