Senior Product Manager, Shopping Experiences
Affirm · Minneapolis, MN
- Hybrid
- Full-time
- $255,000 / year
- Minneapolis, MN
Email the hiring manager to get a response.
Get their verified email + an intro that's ready to send.
Subject: Interested in the Senior Product Manager, Shopping Experiences role at Affirm
Hi Jamie — I came across the Senior Product Manager, Shopping Experiences opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Affirm stood out because…
✎ Personalized to your résumé after sign-up.
- ✓ Verified email of the hiring manager
- ✓ Intro email personalized to your résumé
- ✓ $9/mo = unlimited — any job link
Secure checkout · cancel anytime
Job highlights
- Define and own shopping experiences roadmap.
- Launch and scale checkout and offer experiences.
- Design and execute acquisition programs.
- Own funnel performance and incrementality testing.
- Collaborate cross-functionally for scalable growth.
About the role
About Affirm
Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. We’re hiring a Senior Product Manager, Shopping Experiences (Direct to Consumer) to launch and scale Affirm's DTC shopping and offers experience. In this role, you’ll identify high-impact growth opportunities, validate them, through rapid experimentation, and bring them to market at scale. You’ll play a critical role in shaping high-impact consumer journeys, App and Web checkout experiences, consumer shopping preferences and Offers to customers. These directly influence conversion, engagement, and revenue.What You'll Do
- Define and own the Shopping Experiences roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing
- Launch and scale checkout flows, offers in app and web, consumer shopping preferences across app and web, partnering closely with Engineering and Design to deliver seamless, high-conversion onboarding experiences.
- Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact.
- Own funnel performance end-to-end: track weekly acquisitions, 30-day activation, drop-offs by step, and implement robust incrementality testing.
- Collaborate cross-functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
- Continuously experiment and iterate to unlock new conversion levers, maximize engagement, and expand card and consumer usage
What We Look For
- 4+ years in Product Management; Ideally with previous background owning growth/distribution channels
- Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
- Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
- Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
- AI tools like Claude Code, Cursor, and others to research, analyze, visualize experiences and help develop better product vision
- Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
- Excellent cross‑functional leadership; experience leading embedded eng/design pods.
- Bachelor's degree in a related field or equivalent practical experience
Compensation & Benefits
Pay Grade - N
Equity Grade - 9
Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills.
Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.)
USA base pay range (CA, WA, NY, NJ, CT) per year: $195,000-255,000
USA base pay range (all other U.S. states) per year: $173,000-233,000
Work Arrangement
Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.
Benefits
We’re extremely proud to offer competitive benefits that are anchored to our core value of people come first. Some key highlights of our benefits package include:
- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount
Inclusivity & Accommodations
We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.
[For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, Affirm will consider for employment qualified applicants with arrest and conviction records.
By clicking "Submit Application," you acknowledge that you have read Affirm's Global Candidate Privacy Notice and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein.
Key skills/competency
- Product Management
- Growth Strategies
- Consumer Experiences
- App and Web Development
- Cross-functional Leadership
- Experimentation
- CAC→LTV Optimization
- SQL
- Amplitude
- UX Design
Skills & topics
- Senior Product Manager
- Product Management
- Shopping Experiences
- Growth
- Consumer Products
- Financial Products
- Experimentation
- CAC
- LTV
- SQL
- Amplitude
- UX
- Remote
- Technology
How to get hired
- Research Affirm's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Highlight experience in product management, growth channels, and regulated financial products, using keywords from the job description.
- Showcase data skills: Emphasize your proficiency in SQL, Amplitude, and experiment design, quantifying achievements where possible.
- Prepare for interviews: Be ready to discuss your experience in launching and scaling consumer products and leading cross-functional teams.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the application process for a Senior Product Manager role at Affirm?
- The application process for a Senior Product Manager, Shopping Experiences at Affirm typically involves resume review, several rounds of interviews with hiring managers and cross-functional team members. Be prepared to discuss your product strategy, growth initiatives, and experience with consumer financial products. You can find more details about the application process on Affirm's careers page.
- What are the key responsibilities of the Senior Product Manager, Shopping Experiences at Affirm?
- The Senior Product Manager, Shopping Experiences at Affirm will define and own the roadmap for shopping experiences, launch and scale checkout and offer flows, design acquisition programs, and own funnel performance. This role requires strong analytical skills, UX instincts, and cross-functional leadership to drive conversion, engagement, and revenue.
- Does Affirm offer remote work for the Senior Product Manager, Shopping Experiences role?
- Yes, Affirm is a remote-first company, and the majority of their roles, including this Senior Product Manager position, are remote. You can work almost anywhere within the country of employment, with occasional requirements to visit an office for proximal roles.
- What experience is required for the Senior Product Manager, Shopping Experiences position at Affirm?
- Affirm seeks candidates with 4+ years of Product Management experience, ideally with a background in owning growth/distribution channels. Experience shipping consumer financial or regulated products, fluency in experiment design, CAC→LTV optimization, data analysis (SQL/Amplitude), and cross-functional leadership are also crucial.
- How does Affirm determine salary for a Senior Product Manager, Shopping Experiences?
- Affirm uses a transparent pay structure based on factors like location, experience, and job-related skills. The base pay for a Senior Product Manager, Shopping Experiences falls within the range of $195,000-255,000 for CA, WA, NY, NJ, CT and $173,000-233,000 for other U.S. states, with potential for equity and other benefits.
- What kind of benefits does Affirm offer to its employees?
- Affirm offers comprehensive benefits including 100% subsidized health, dental, and vision coverage for employees and dependents, flexible spending wallets for tech, food, and lifestyle, competitive time off, and an employee stock purchase plan. They prioritize employee well-being.
Similar roles
Open positions we recommend based on this role.