Senior Product Manager, Shopping Experiences
Affirm · Dallas, TX
- Hybrid
- Full-time
- $233,000 / year
- Dallas, TX
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Senior Product Manager, Shopping Experiences
Affirm · Dallas, TX
Jamie Fox
Hiring Manager · h•••••@job-boards.greenhouse.io
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Subject: Interested in the Senior Product Manager, Shopping Experiences role at Affirm
Hi Jamie — I came across the Senior Product Manager, Shopping Experiences opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Affirm stood out because…
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Job highlights
- Define and own the product roadmap for shopping experiences.
- Launch and scale checkout flows and offers.
- Design acquisition programs with measurable impact.
- Own funnel performance and implement testing.
- Collaborate cross-functionally for scalable growth.
About the role
About Affirm
Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.About the Role
We’re hiring a Senior Product Manager, Shopping Experiences (Direct to Consumer) to launch and scale Affirm's DTC shopping and offers experience. In this role, you’ll identify high-impact growth opportunities, validate them, through rapid experimentation, and bring them to market at scale. You’ll play a critical role in shaping high-impact consumer journeys, App and Web checkout experiences, consumer shopping preferences and Offers to customers. These directly influence conversion, engagement, and revenue.What You'll Do
- Define and own the Shopping Experiences roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing
- Launch and scale checkout flows, offers in app and web, consumer shopping preferences across app and web, partnering closely with Engineering and Design to deliver seamless, high-conversion onboarding experiences.
- Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact.
- Own funnel performance end-to-end: track weekly acquisitions, 30-day activation, drop-offs by step, and implement robust incrementality testing.
- Collaborate cross-functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
- Continuously experiment and iterate to unlock new conversion levers, maximize engagement, and expand card and consumer usage
What We Look For
- 4+ years in Product Management; Ideally with previous background owning growth/distribution channels
- Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
- Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
- Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
- AI tools like Claude Code, Cursor, and others to research, analyze, visualize experiences and help develop better product vision
- Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
- Excellent cross‑functional leadership; experience leading embedded eng/design pods.
- Bachelor's degree in a related field or equivalent practical experience
Compensation and Benefits
Pay Grade - N Equity Grade - 9 Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills. Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.) USA base pay range (CA, WA, NY, NJ, CT) per year: $195,000-255,000 USA base pay range (all other U.S. states) per year: $173,000-233,000 Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.Benefits
We’re extremely proud to offer competitive benefits that are anchored to our core value of people come first. Some key highlights of our benefits package include:- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount
Inclusivity and Accommodations
We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process. [For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, Affirm will consider for employment qualified applicants with arrest and conviction records. By clicking "Submit Application," you acknowledge that you have read Affirm's Global Candidate Privacy Notice and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein.Key skills/competency
Product Management, Shopping Experiences, Growth, Consumer Financial Products, Experiment Design, CAC→LTV Optimization, UX, SQL, Amplitude, Cross-functional LeadershipSkills & topics
- Senior Product Manager
- Product Management
- Shopping Experiences
- Growth
- Consumer Financial Products
- Experiment Design
- CAC LTV Optimization
- UX
- SQL
- Amplitude
- Remote
How to get hired
- Tailor your resume: Highlight 4+ years in Product Management, growth/distribution channel experience, and shipping financial products.
- Showcase technical skills: Emphasize fluency in experiment design, incrementality/attribution, SQL, and Amplitude.
- Demonstrate leadership: Provide examples of cross-functional leadership and experience with eng/design pods.
- Research Affirm's culture: Understand their mission of honest and friendly credit and their remote-first approach.
- Prepare for behavioral questions: Be ready to discuss how you've handled cross-functional collaboration and product iteration.
Technical preparation
Master experiment design and A/B testing methodologies.,Practice SQL queries for data analysis and reporting.,Familiarize with Amplitude for user behavior analysis.,Study UX principles for web and app interfaces.
Behavioral questions
Describe a time you owned a product roadmap.,How have you launched and scaled a product?,Share an experience leading cross-functional teams.,Discuss how you've used data to drive decisions.
Prefer to apply the usual way?
Not recommended alone — most applicants never hear back. Email the hiring manager first.
Frequently asked questions
- What is the base pay range for a Senior Product Manager, Shopping Experiences at Affirm?
- The base pay range for this role varies by U.S. state. For California, Washington, New York, New Jersey, and Connecticut, the annual range is $195,000-$255,000. For all other U.S. states, the range is $173,000-$233,000.
- Is this Senior Product Manager, Shopping Experiences role remote at Affirm?
- Yes, Affirm is a remote-first company, and the majority of roles are remote, allowing you to work almost anywhere within the country of employment. Some roles may require occasional office visits.
- What kind of products has Affirm a track record of shipping for this Senior Product Manager role?
- Affirm looks for candidates with a track record of shipping consumer financial or regulated products, indicating comfort with partnering with Risk/Credit, Legal, and Compliance teams.
- What technical skills are essential for the Senior Product Manager, Shopping Experiences position at Affirm?
- Essential technical skills include deep fluency in experiment design, incrementality/attribution, CAC→LTV optimization, strong UX instincts, SQL, and Amplitude for data analysis.
- How does Affirm approach interview accommodations for candidates with disabilities for the Senior Product Manager role?
- Affirm is committed to providing an inclusive interview experience and is happy to offer reasonable accommodations to candidates who need individualized support during the hiring process.
- What does Affirm mean by 'reinventing credit' for this Senior Product Manager role?
- Affirm aims to make credit more honest and friendly, offering consumers flexible buy now, pay later options without hidden fees or compounding interest, which this role helps to scale.
- What is the expected experience level for the Senior Product Manager, Shopping Experiences role at Affirm?
- The role requires 4+ years in Product Management, ideally with previous experience owning growth or distribution channels. A Bachelor's degree or equivalent practical experience is also expected.
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