Senior Product Manager, Shopping Experiences
Affirm · Detroit, MI
- Hybrid
- Full-time
- $233,000 / year
- Detroit, MI
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Subject: Interested in the Senior Product Manager, Shopping Experiences role at Affirm
Hi Jamie — I came across the Senior Product Manager, Shopping Experiences opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Affirm stood out because…
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Job highlights
- Define and own product roadmap for shopping experiences.
- Launch and scale checkout, offers, and preferences.
- Design and execute acquisition programs for growth.
- Own and optimize funnel performance end-to-end.
- Collaborate cross-functionally for safe, scalable growth.
About the role
Senior Product Manager, Shopping Experiences
Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. We’re hiring a Senior Product Manager, Shopping Experiences (Direct to Consumer) to launch and scale Affirm's DTC shopping and offers experience. In this role, you’ll identify high-impact growth opportunities, validate them, through rapid experimentation, and bring them to market at scale. You’ll play a critical role in shaping high-impact consumer journeys, App and Web checkout experiences, consumer shopping preferences and Offers to customers. These directly influence conversion, engagement, and revenue.
What You'll Do
- Define and own the Shopping Experiences roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing.
- Launch and scale checkout flows, offers in app and web, consumer shopping preferences across app and web, partnering closely with Engineering and Design to deliver seamless, high-conversion onboarding experiences.
- Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact.
- Own funnel performance end-to-end: track weekly acquisitions, 30-day activation, drop-offs by step, and implement robust incrementality testing.
- Collaborate cross-functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
- Continuously experiment and iterate to unlock new conversion levers, maximize engagement, and expand card and consumer usage.
What We Look For
- 4+ years in Product Management; Ideally with previous background owning growth/distribution channels.
- Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
- Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
- Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
- AI tools like Claude Code, Cursor, and others to research, analyze, visualize experiences and help develop better product vision.
- Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
- Excellent cross‑functional leadership; experience leading embedded eng/design pods.
- Bachelor's degree in a related field or equivalent practical experience.
Compensation & Benefits
Pay Grade - N, Equity Grade - 9. Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills. Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.)
USA base pay range (CA, WA, NY, NJ, CT) per year: $195,000-255,000
USA base pay range (all other U.S. states) per year: $173,000-233,000
Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.
Benefits
- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents.
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses.
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge.
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount.
We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process. [For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, Affirm will consider for employment qualified applicants with arrest and conviction records. By clicking "Submit Application," you acknowledge that you have read Affirm's Global Candidate Privacy Notice and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein.
Key skills/competency
- Product Management
- Growth
- Consumer Financial Products
- Experiment Design
- CAC→LTV Optimization
- UX Instincts
- SQL
- Amplitude
- Cross-functional Leadership
- Agile Methodologies
Skills & topics
- Product Management
- Shopping Experiences
- Consumer Financial Products
- Growth Strategy
- DTC
- E-commerce
- Experimentation
- SQL
- Amplitude
- Product Roadmap
- Acquisition Programs
- Funnel Optimization
- Remote
- Fintech
How to get hired
- Tailor your resume: Highlight experience in product management, growth, consumer financial products, and experimentation relevant to Affirm's Senior Product Manager role.
- Showcase data skills: Emphasize proficiency in SQL and Amplitude, along with a track record of shipping, learning, and iterating quickly.
- Demonstrate leadership: Provide examples of cross-functional collaboration and experience leading engineering and design teams.
- Align with company values: Research Affirm's mission and values, and articulate how your skills and experience contribute to their goals in your application and interviews.
- Prepare for technical and behavioral questions: Be ready to discuss product strategy, experiment design, CAC→LTV optimization, and how you handle cross-functional challenges.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the base salary range for a Senior Product Manager at Affirm in New York?
- For a Senior Product Manager role at Affirm in New York, the USA base pay range is $195,000 to $255,000 per year, excluding potential equity rewards and other benefits.
- Is this a remote position for a Senior Product Manager at Affirm?
- Yes, Affirm is a remote-first company, and this Senior Product Manager position is largely remote, allowing you to work from almost anywhere within the country of employment.
- What specific product areas will the Senior Product Manager, Shopping Experiences focus on?
- The Senior Product Manager will focus on Affirm's Direct to Consumer (DTC) shopping and offers experience, including consumer journeys, App and Web checkout, shopping preferences, and offers, directly impacting conversion, engagement, and revenue.
- What technical skills are most important for the Senior Product Manager, Shopping Experiences role?
- Key technical skills include strong data analysis capabilities (SQL/Amplitude), proficiency in experiment design and incrementality testing, and experience with AI tools for research and analysis.
- Does Affirm offer accommodations for candidates with disabilities during the hiring process for the Senior Product Manager role?
- Yes, Affirm is committed to providing an inclusive interview experience and offers reasonable accommodations for candidates with disabilities who may need individualized support during the hiring process.
- What is the expected experience level for the Senior Product Manager position at Affirm?
- The role requires 4+ years of experience in Product Management, ideally with a background in owning growth or distribution channels, and a track record of shipping consumer financial or regulated products.
- How does Affirm handle applications with arrest and conviction records for roles in Los Angeles or San Francisco?
- Pursuant to local ordinances, Affirm will consider for employment qualified applicants with arrest and conviction records for positions that could be performed in Los Angeles or San Francisco.
- What kind of growth opportunities can I expect as a Senior Product Manager at Affirm?
- As a Senior Product Manager, you will have the opportunity to define and own the product roadmap for new growth channels, design acquisition programs, and continuously experiment to drive conversion and engagement.
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