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WorldStrides

Senior Director, Brand Strategy

WorldStrides · United States

Posted 21 days ago

or apply directly on WorldStrides's site. We never take the application ourselves.

Is this posting real?

This role has been open
21 days
WorldStrides's roles stay open a median of 29 days
Reposted
No
Salary listed
No
2% of WorldStrides's roles list one
Ghost-job risk at WorldStrides
moderate
13 stale, 0 reposted of 42 open
Hiring momentum
68 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from WorldStrides's own greenhouse board since 2026-08-03. Full hiring picture for WorldStrides.

About this role

As the Senior Director of Brand Strategy at WorldStrides, you will lead the repositioning of the company's master brand, focusing on consolidating sub-brands and developing a cohesive storytelling architecture. Your role involves creating brand guidelines, overseeing organic content strategy, and ensuring alignment between brand narrative and commercial strategy. You will also manage cross-functional teams and external partnerships to enhance brand presence and awareness.

Our read on this posting3.6out of 5
benefits
5/5
freshness
4/5
career value
4/5
role clarity
5/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of WorldStrides as an employer.

What you need

  • 8–12 years of brand strategy and marketing experience in education, travel, or consumer brands
  • Proven track record leading brand repositioning or relaunch at a company or product portfolio level
  • Experience managing brand architecture across a multi-product or multi-brand organization
  • Strong storytelling instincts — you write a sharp brief, give decisive creative direction, and recognize a great idea instantly
  • Demonstrated ability to lead cross-functional teams and influence without direct authority
  • Experience managing external agencies (brand, PR, production)

Nice to have

  • Experience in K-12 education, study abroad, or experiential travel
  • Track record building organic content as a measurable growth channel
  • Familiarity with brand tracking tools and qualitative research methodologies

What you get

  • Comprehensive health benefits: medical, dental, vision, life, AD&D, accident, critical illness, disability insurance, FSA/HSA options with employer HSA contributions, and a generous 401(k) match
  • Generous paid time off including 11 paid company holidays, 25 PTO days the first year (prorated), 1 paid volunteer day, 4 mental health days, and bereavement
  • Professional development support, including up to $5,250 annually for tuition reimbursement and up to $1,000 for certifications annually
  • Opportunities for paid and discounted travel
  • Flexible work schedule providing on-site, remote, and hybrid office opportunities
  • Encouraged participation in a wide variety of Employee Resource Groups

Worth weighing

  • No specific details on the company's current brand challenges or market position
  • The role involves significant leadership and cross-functional collaboration, which may require navigating complex organizational dynamics
  • The position does not offer sponsorship for work authorization, limiting the candidate pool to those already authorized to work in the U.S.

Summarised from WorldStrides's posting. Read the full original.

Listed by WorldStrides on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

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