or apply directly on iFood's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 33 days iFood's roles stay open a median of 27 days
- Reposted
- No
- Salary listed
- No 0% of iFood's roles list one
- Ghost-job risk at iFood
- moderate 26 stale, 8 reposted of 101 open
- Hiring momentum
- 219 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-17
Measured from postings appearing on and disappearing from iFood's own greenhouse board since 2026-08-03. Full hiring picture for iFood.
About this role
As a Senior Media Analyst at iFood, you will be responsible for reviewing and validating tracking architecture using Google Tag Manager and optimizing mobile tracking with Appsflyer. Your role involves leading campaign operations in Google Ads and Meta Ads, conducting incremental tests to measure ROI, and collaborating with cross-functional teams to enhance customer journeys. You will also develop performance dashboards and present actionable insights to stakeholders.
- benefits
- 1/5
- freshness
- 3/5
- career value
- 4/5
- role clarity
- 4/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of iFood as an employer.
What you need
- Advanced Google Tag Manager (GTM) skills
- Experience with Appsflyer or another mobile measurement platform (MMP)
- Ability to structure and analyze incremental tests and lift tests
- Advanced GA4 skills
- Experience in building dashboards connecting multiple data sources
- Data-driven mindset with a focus on business metrics
Nice to have
- Experience with Marketing Mix Modeling (MMM)
- Advanced use of generative AI tools like ChatGPT for creative and data analysis
- Experience with advanced mobile campaigns including app install and deep linking strategies
- Early adopter of new Google/Meta products
- Technical English proficiency
Worth weighing
- No salary information provided
- Focus on data-driven decision making may require strong analytical skills
- Role involves significant collaboration across multiple teams which may require strong interpersonal skills
Summarised from iFood's posting. Read the full original.
Listed by iFood on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.
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