Senior Business Analyst | Growth | Crédito e Ca... @ Stone
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About Stone
A Stone is a technology and financial services company focused on customer success. With over fifteen thousand employees, they are the largest independent payment company in Brazil, committed to transforming the payment industry and supporting Brazilian entrepreneurs.
Role Overview
The Senior Business Analyst | Growth | Crédito e Cartões role is responsible for managing the complete performance cycle and campaign orchestration for credit and card products. You will diagnose growth levers, manage sales and hiring funnels, coordinate omnichannel campaigns, and drive strategic decisions with high autonomy.
Main Responsibilities
- Monitor and diagnose global product performance and seasonal results.
- Analyze sales and hiring funnels to identify bottlenecks and propose improvements.
- Coordinate CRM communication cycles to drive engagement and conversion.
- Set monthly goals and evaluate channel productivity for acquisition and activation.
- Create and manage a calendar of integrated acquisition and engagement campaigns.
- Define segmentation and measure campaign impact on key metrics like activation, usage, revenue, and P&L.
What We Expect
You should have strong analytical skills and be able to translate complex data into clear insights. Experience as a Business Analyst in areas such as Business, Credit, Cards, CRM, Marketing, Sales, or Performance is required. Proficiency with BI tools (preferably Looker) and SQL, as well as a good understanding of funnel management and omnichannel campaigns, is essential. Effective communication and executive presentation skills are key.
Preferred Qualifications
Experience in end-to-end campaign and performance management, preferably in financial services, fintechs, or credit card issuing companies. Knowledge in analytical modeling for performance optimization is a plus.
Work Schedule & Model
CLT: 8 hours daily with 1-hour lunch break; work schedule 5x2 from 09h to 18h, remote work model.
Selection Process
- Inscription and initial tests.
- Interviews with People team to discuss culture and role.
- Case study/interview with leadership focusing on hard skills.
- Culture check with a dedicated team member.
- Feedback provided regardless of the outcome.
Our Culture & Benefits
Stone values autonomy, continuous development, team collaboration, and customer-centricity. Benefits include comprehensive health plans, meal allowances, gympass, childcare support, life insurance, education benefits, and more.
Key skills/competency
- Business Analysis
- Growth
- Credit
- Cards
- Performance Management
- Campaign Management
- SQL
- BI Tools
- CRM
- Funnel Optimization
How to Get Hired at Stone
🎯 Tips for Getting Hired
- Research Stone's culture: Understand their mission and values on Glassdoor.
- Customize your resume: Highlight relevant BA, credit, and growth skills.
- Prepare your portfolio: Showcase previous performance campaign successes.
- Practice case questions: Demonstrate analytical and strategic thinking.