
Event Marketing Manager
Rilla · New York, NY
- On site
- Full-time
- $160,000 / year
- New York, NY
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Event Marketing Manager
Rilla · New York, NY
Riley Chen
Hiring Manager · h•••••@jobs.ashbyhq.com
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Subject: Interested in the Event Marketing Manager role at Rilla
Hi Riley — I came across the Event Marketing Manager opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Rilla stood out because…
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Not recommended alone — most applicants never hear back.
Job highlights
- Manage high-impact Rilla events with Head of Events.
- Own event logistics, execution, and partner coordination.
- Drive revenue and deepen customer relationships.
- Collaborate with Sales, Marketing, and CS.
- Track event performance and refine playbooks.
About the role
About Rilla
Rilla is on a mission to index the offline world. Today, we’ve built the leading sales coaching software for organizations doing sales offline. We have over 1000 customers, including The Home Depot, KKR, Neighborly, and PulteGroup, using our product to enable AI sales coaching across their organization. We are backed by Google Ventures, Bessemer Ventures, Crew Capital, and Broom Ventures, along with others. We’re an in office team in NYC with builders who operate like high speed reinforcement learners. We obsess over our customers, move at a high velocity, are not afraid of failure, and look to maximize our real-world impact. We have one of the strongest brands our customers have ever seen.Brand Examples & Customer Love
This didn’t happen by accident. We think most B2B softwares and products suck. And we think the way they market themselves sucks even more. Our heroes are the consumer companies that capture attention and deliver some of the most widely used products in the world. Just because contracts are signed and people have to use software for work, doesn’t mean we can’t put the same level of attention, care, and creativity that Apple or Nike does in their work. As a result… We are one of the fastest-growing startups in the world right now and in history. We’re backed by Byron Deeter (one of the best investors of all time) from Bessemer Venture Partners, the top Cloud investor in the world. And we’re a Cloud 100 Rising Star company.Who You Are
- An infinite learner: Someone who is always curious. You quickly learn new technologies and execute independently. You are a generalist who will deep dive into a challenge.
- A customer obsessive: Someone who deeply cares about delighting customers and solving their pains, not about vanity metrics.
- A superstar: You dedicate your life to mastering your craft and leaving your mark on the world, and want to be around a team that is similarly obsessed with greatness. We work 6 days a week, 12 hour days, because to us, building and defining the future is the most fulfilling thing in the world.
- A quality obsessive: Someone who deeply cares about our users and the quality of their work. Our customers are not tech companies. They’re people who live and work in the real world. To solve problems for them you need to have extreme empathy. You have to understand how they work, what they need, and want, and how to make their lives better.
- A team player: You love giving and receiving feedback, and learning and growing as a team.
- Unafraid of failure: You take risks. You see failure as an opportunity to learn, grow, and be better the next time. In a weird way, you trick your brain into being excited when you fail, because it means you got a new opportunity to learn more.
What You’ll Get
You’ll be part of one of the fastest-growing startups in the world. In a space that is completely untapped and where we have no competition. As Rilla’s Event Marketing Manager, you’ll work side-by-side with our Head of Events to bring our most important gatherings to life—from our flagship conferences to regional activations and offsites. You’ll take on critical ownership of logistics, execution, and partner coordination so every Rilla event feels seamless, elite, and unforgettable. Your work will directly drive revenue, deepen relationships with our most important customers, and strengthen the Rilla brand. And you’ll scale yourself as the company scales with you.What You’ll Do
- Partner with our Head of Events to execute large-scale, high-impact Rilla-hosted events, including flagship conferences, regionals, and internal offsites.
- Take ownership of key event logistics—from venue coordination and vendor management to production timelines and run-of-show.
- Collaborate with Sales, Marketing, and Customer Success to ensure events are built for revenue impact and aligned with GTM goals.
- Manage event promotion and attendee communications in partnership with the marketing team.
- Coordinate with sponsors, partners, and internal stakeholders to deliver on commitments and maximize event ROI.
- Track event performance and help refine playbooks for future activations.
You Might Thrive In This Role If You Have
- 3+ years of experience in event marketing, event production, or marketing ops—ideally in a B2B or high-growth environment.
- Strong organizational skills and a detail-oriented mindset—you know how to keep complex projects moving without dropping a single ball.
- A collaborative approach and the ability to work closely with multiple teams while keeping timelines and budgets on track.
- Comfort handling both the strategic and the tactical—whether it’s thinking through attendee experience or making sure the stage lighting is perfect.
- Excellent communication skills, both with internal teams and external partners/vendors.
- A bias toward action, with the ability to execute quickly and adapt on the fly when plans change.
Compensation
The estimated salary range for this position is $120,000 - $200,000/year. Successful candidates with competing offers will receive matching and competitive offers. Total compensation for this position may also include Incentive Stock Options and other potential future incentives. This estimate excludes the value of any benefits offered; and the potential future value of any long-term incentives.Benefits
Medical, dental, and vision insuranceBreakfast, lunch, dinner, and supplementary food and drink — 6x a week
Gym membership
Commuter benefits
Relocation assistance
Take what you need paid time off, not accrual-based
$1,000/year stipend for learning and personal growth
$1,500/month proximity rent stipend
Tech equipment
Key skills/competency
- Event Marketing Manager
- Event Marketing
- Event Production
- B2B Marketing
- Marketing Operations
- Logistics
- Vendor Management
- Customer Engagement
- Brand Building
- Revenue Impact
Skills & topics
- Event Marketing Manager
- Event Marketing
- Event Production
- B2B Marketing
- Marketing Operations
- Logistics
- Vendor Management
- Customer Engagement
- Brand Building
- Revenue Impact
- Sales Coaching Software
- Startup
- NYC
- Google Ventures
- Bessemer Venture Partners
How to get hired
- Tailor your resume: Highlight your 3+ years of event marketing experience in B2B or high-growth settings, emphasizing logistics, execution, and revenue impact.
- Showcase your skills: Quantify achievements in event production, vendor management, and cross-functional collaboration. Mention your ability to handle strategic and tactical aspects.
- Demonstrate cultural fit: Emphasize your customer obsession, quality focus, teamwork, and comfort with rapid execution and learning from failure, as detailed in Rilla's 'Who You Are' section.
- Prepare for interviews: Be ready to discuss specific event successes, challenges, and how you've driven business impact through events.
Technical preparation
Master event logistics software and tools.,Analyze event data for ROI and insights.,Understand CRM and marketing automation basics.,Practice managing vendor contracts and negotiations.
Behavioral questions
Describe a challenging event you managed.,How do you handle unexpected event changes?,Tell me about a time you failed.,How do you collaborate with sales and marketing?
Prefer to apply the usual way?
Not recommended alone — most applicants never hear back. Email the hiring manager first.
Frequently asked questions
- What is the work environment like at Rilla for an Event Marketing Manager?
- Rilla has an in-office team in NYC. They describe themselves as builders who operate at high velocity, are customer-obsessed, and not afraid of failure. The culture emphasizes mastering one's craft and working collaboratively to build the future.
- What are the key responsibilities for the Event Marketing Manager role at Rilla?
- The Event Marketing Manager will partner with the Head of Events to execute major Rilla events, manage logistics, coordinate vendors, collaborate with internal teams (Sales, Marketing, CS), manage event promotion, and track performance to refine future strategies.
- What experience is ideal for the Event Marketing Manager position at Rilla?
- Rilla seeks candidates with 3+ years of experience in event marketing, event production, or marketing ops, ideally within a B2B or high-growth environment. Strong organizational, communication, and cross-functional collaboration skills are essential.
- How does Rilla differentiate its marketing approach compared to other B2B companies?
- Rilla aims to emulate the attention, care, and creativity of consumer brands like Apple and Nike in their B2B software marketing. They believe most B2B marketing 'sucks' and strive to create exceptional customer experiences and build a strong brand.
- What kind of growth opportunities can an Event Marketing Manager expect at Rilla?
- As one of the fastest-growing startups, Rilla offers significant scaling opportunities. You'll grow with the company, taking on increasing responsibility and contributing directly to revenue and brand strengthening.
- What is the salary range for the Event Marketing Manager at Rilla?
- The estimated annual salary for this position is between $120,000 and $200,000. Total compensation may also include stock options and other incentives.
- Does Rilla offer benefits and perks for employees?
- Yes, Rilla offers comprehensive benefits including medical, dental, and vision insurance, meal provisions 6x a week, gym membership, commuter benefits, relocation assistance, flexible PTO, a learning stipend, and a proximity rent stipend.
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