
Senior Product Manager, Symmetry New Tax Products
Gusto · Denver, CO
- On site
- Full-time
- $179,000 / year
- Denver, CO
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Subject: Interested in the Senior Product Manager, Symmetry New Tax Products role at Gusto
Hi Taylor — I came across the Senior Product Manager, Symmetry New Tax Products opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Gusto stood out because…
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Job highlights
- Lead new business lines for payroll tax products.
- Drive product strategy from discovery to execution.
- Focus on AI-powered solutions and innovation.
- Collaborate with cross-functional teams.
- Deliver new revenue and market success.
About the role
About Gusto
At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve.
All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy.
AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process.
About Symmetry Software
Symmetry Software is part of Gusto. Symmetry is the payroll infrastructure for software & payroll platforms powering the paychecks of over 64 million workers each year. Our fully integrated suite of payroll tax APIs and software tools allows companies to solve tax compliance issues and build applications across the entirety of the payroll process.
What Product Management Is Like At Symmetry
Our Product team is lean, which means you’ll have a high degree of impact and ownership. We believe in smaller, empowered teams that move quickly with less overhead. You’ll pair sharp product judgment with fluency in AI tools — automating what slows teams down and amplifying what makes them creative and high-performing.
We’re builders. Lines between roles are intentionally blurred, and our PMs do whatever it takes to deliver outcomes. You’ll prototype, automate, design, and ship — using AI as your co-builder to turn problems into durable solutions that deliver customer value with urgency and care.
We’re here to serve the payroll industry. Our technology impacts over 64 million paychecks in the US each year. We’re driven by deep customer empathy and a relentless desire to innovate.
We’re comfortable with change. Our environment moves fast, and PMs here thrive in ambiguity — blending curiosity, experimentation, and AI-native craft to shape how products (and work itself) are built at Symmetry.
About The Role
We’re looking for a product leader to own the development of new business lines for payroll tax products. This 0 to 1 focused role will have broad autonomy to lead discovery, strategy, and execution for new products in payroll tax. This role will be expected to deliver durable business outcomes such as new revenue and existing revenue retention.
The right person will be an activator who couples strength in execution with a strong sense of ownership to delivering market success. You will work directly with a new product development engineering team and focus on AI-powered solutions that redefine our market.
Here’s What You’ll Do Day-to-day
- Ownership: Lead long-term strategy. This includes spearheading research, defining customer and market positioning, shaping product direction, and identifying the investments and internal capabilities required for success. You’ll translate this strategy into actionable guidance that informs company-wide planning and execution.
- North Star: Focus the organization on what matters most. Identify the highest-leverage investments and decisions across functions that will unlock long-term success, reduce ambiguity, and ensure that Symmetry is building toward a market-winning payroll tax offering.
- Collaborate: Partner across Product, Engineering, Compliance, Legal, CX, Marketing, Sales, and Operations to uncover insights, validate assumptions, and build alignment. You’ll help create shared context and ensure cross-functional teams are set up to deliver.
- Accelerate Execution: Step into the highest-priority gaps that stand in the way of success. Whether it’s clarifying requirements, kicking off strategic initiatives, or embedding with a team to drive execution, you’ll help advance the work by creating clarity, building momentum, and enabling others to succeed.
Here’s What We're Looking For
- 6+ years of hands-on product management experience, with 3+ years of success building 0 to 1 products
- Proven track record of building 0 to 1 products with demonstrable evidence of:
- Deep product discovery skills with the ability to navigate a high degree of ambiguity
- Building 0 to 1 products in highly regulated categories
- Experience building personalized products or optimized workflows using Gen AI/ MLE
- Extraordinary cross-functional collaborator and leader
- Ability to identify emerging opportunities and industry trends, build business cases, define product vision and strategy, and create a supporting roadmap that rapidly iterates into delivering on your vision
- Entrepreneurial, passionate about our mission, and have deep empathy for our customers
- Built products at scale with good UX that users love
- Bonus points for experience with payroll / payroll tax
Key skills/competency
- Product Management
- New Product Development
- Strategy
- Execution
- AI/ML
- Gen AI
- Payroll Tax
- Product Discovery
- Customer Empathy
- Cross-functional Collaboration
Skills & topics
- Senior Product Manager
- Product Management
- New Product Development
- Strategy
- Execution
- AI
- Machine Learning
- Gen AI
- Payroll Tax
- Product Discovery
- Customer Empathy
- Cross-functional Collaboration
- Gusto
- Symmetry Software
- SaaS
How to get hired
- Tailor your resume: Highlight your 6+ years of PM experience, especially 3+ years in 0-to-1 product development and regulated industries. Emphasize AI/ML and Gen AI skills.
- Showcase your impact: Quantify your achievements in building new products, driving revenue, and improving user experience. Mention experience with payroll or payroll tax if applicable.
- Prepare for technical and behavioral questions: Be ready to discuss your product discovery skills, ability to navigate ambiguity, and experience with AI-powered solutions.
- Understand Gusto's mission: Research Gusto's commitment to small businesses and how Symmetry fits into that. Show genuine enthusiasm for their mission and customer empathy.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the primary focus of the Senior Product Manager role at Gusto?
- The Senior Product Manager role at Gusto, specifically within Symmetry, is focused on owning the development of new business lines for payroll tax products. This 0-to-1 role involves leading discovery, strategy, and execution for new products in this area, with a strong emphasis on AI-powered solutions.
- What experience is essential for this Senior Product Manager position at Gusto?
- Gusto requires 6+ years of product management experience, with at least 3 years focused on building 0-to-1 products. Key experience includes deep product discovery, working in regulated categories, and developing personalized/optimized products using Gen AI/MLE. Strong cross-functional collaboration skills are also crucial.
- How does Gusto incorporate AI into its product development and team roles?
- AI is fundamental at Gusto. All team members are expected to engage with AI tools relevant to their roles and develop AI fluency. For this Senior Product Manager role, experience building products with Gen AI/MLE is specifically sought after, and AI will be used as a co-builder in product development.
- What is the compensation range for the Senior Product Manager role at Gusto?
- The cash compensation for this role is targeted between $143,000/yr to $179,000/yr in Scottsdale & most remote locations, and $184,000/yr to $230,000/yr for San Francisco & New York. Final offers depend on candidate experience, expertise, and location.
- What is Gusto's work arrangement policy for this Senior Product Manager role?
- Employees in Gusto's physical offices (Denver, San Francisco, New York) are expected to work on-site 2-3 days per week. Symmetry roles, based in Scottsdale, also follow similar office expectations. Remote employees must maintain a secure and reliable internet connection.
- What are the key responsibilities of a Senior Product Manager at Symmetry (Gusto)?
- Key responsibilities include leading long-term strategy through research and market positioning, identifying high-leverage investments, collaborating with cross-functional teams (Engineering, Legal, Marketing, Sales, etc.), and accelerating execution by clearing roadblocks and driving momentum for new payroll tax products.
- Does Gusto encourage product managers to have a broad scope of work?
- Yes, at Symmetry (Gusto), the Product team is lean, fostering high impact and ownership. PMs are encouraged to be builders, blurring lines between roles, and doing whatever it takes to deliver outcomes, including prototyping, automating, and designing with AI as a co-builder.
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