WPP Media

Senior Digital Measurement & Analytics Specialist

WPP Media · Lisbon, Portugal

Posted 14 days ago

or apply directly on WPP Media's site. We never take the application ourselves.

Is this posting real?

This role has been open
14 days
WPP Media's roles stay open a median of 45 days
Reposted
No
Salary listed
No
0% of WPP Media's roles list one
Ghost-job risk at WPP Media
high
557 stale, 47 reposted of 1,046 open
Hiring momentum
1868 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from WPP Media's own greenhouse board since 2026-08-03. Full hiring picture for WPP Media.

About this role

The Senior Digital Measurement & Analytics Specialist will lead technical projects focused on digital data architecture and measurement, guiding complex initiatives from inception to completion. The role involves defining measurement plans, implementing tag management, analyzing data for media attribution, and ensuring data quality while mentoring junior team members.

Our read on this posting3.2out of 5
benefits
3/5
freshness
4/5
career value
4/5
role clarity
5/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of WPP Media as an employer.

What you need

  • Solid experience in Web Analytics, Digital Measurement, and Data Architecture, preferably in an agency or consulting environment
  • Advanced knowledge of GA4 (Web/Apps) and Google Tag Manager (Web and Server-Side)
  • Ability to lead complex projects from diagnosis to delivery, acting as a bridge between business, media, and development teams
  • Practical knowledge of SQL and Google BigQuery
  • Understanding of paid media impact, digital attribution, and familiarity with Data Science/AI concepts
  • Knowledge of GDPR and first-party data collection strategies

Nice to have

  • Experience with Python/R, CRM system integration (HubSpot, Salesforce), and omnichannel data
  • Familiarity with MMPs (AppsFlyer, Adjust, Branch)
  • Certifications in the Google ecosystem

What you get

  • Health insurance from the first day
  • Flexible benefits plan
  • Additional vacation days
  • Wellbeing platforms and support for work-life balance
  • Access to WPP Group discounts (gyms, restaurants, hotels, etc.)
  • Healthy breakfast or snack options including coffee, fruit, and cereals

Worth weighing

  • No salary listed
  • Focus on a specific tech stack (GA4, GTM) may limit exposure to other technologies
  • Role involves significant responsibility and leadership in technical projects, which may be demanding

Summarised from WPP Media's posting. Read the full original.

Listed by WPP Media on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

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