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WPP Media

Pessoa Analista Sênior de Data Strategy - Especialista em Mídia e Negócios

WPP Media · Sao Paulo, Brazil

Posted 8 days ago

or apply directly on WPP Media's site. We never take the application ourselves.

Is this posting real?

This role has been open
8 days
WPP Media's roles stay open a median of 45 days
Reposted
No
Salary listed
No
0% of WPP Media's roles list one
Ghost-job risk at WPP Media
high
557 stale, 47 reposted of 1,046 open
Hiring momentum
1868 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from WPP Media's own greenhouse board since 2026-08-03. Full hiring picture for WPP Media.

About this role

The Senior Analyst in Data Strategy, specializing in Media and Business, is responsible for analyzing media investment and performance data in relation to market indicators and brand results. This role involves studying competitor movements, connecting media performance to business metrics, and supporting measurement methodologies and post-campaign reporting. The analyst will generate actionable insights from raw data to inform strategic decisions.

Our read on this posting2.8out of 5
benefits
1/5
freshness
5/5
career value
4/5
role clarity
4/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of WPP Media as an employer.

What you need

  • Solid knowledge of media metrics (impressions, clicks, CTR, CPM, CPC, reach/frequency)
  • Experience with market and competition metrics (SOV, SOI, Share of investment)
  • Understanding of brand and business metrics (Market Share, Brand Equity, Brand Lift, ROI, conversion)
  • Experience with market and media tools (Euromonitor, Ad Intelligence platforms like Kantar IBOPE/Monitor, Meta, Google, TikTok Ads, Google Analytics)
  • Analytical skills to cross different data sources and extract correlations between media and business

Nice to have

  • Analytical experience in Beauty, Fragrance, or Seasonal Retail categories
  • Knowledge of data visualization tools (Data Studio and Google Cloud Platform/Big Query)

Worth weighing

  • No salary listed
  • Role involves significant analytical responsibilities which may require advanced technical skills
  • Focus on specific industries may limit broader market applicability

Summarised from WPP Media's posting. Read the full original.

Listed by WPP Media on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

More roles at WPP Media

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