Thesis

VP/SVP, DTC Growth & Digital Product

Thesis · New York, NY

Posted 22 days ago

or apply directly on Thesis's site. We never take the application ourselves.

Is this posting real?

This role has been open
22 days
Thesis's roles stay open a median of 14 days
Reposted
No
Salary listed
No
75% of Thesis's roles list one
Ghost-job risk at Thesis
low
0 stale, 0 reposted of 8 open
Hiring momentum
10 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from Thesis's own greenhouse board since 2026-08-03. Full hiring picture for Thesis.

About this role

As the VP/SVP of DTC Growth & Digital Product, you will lead the growth organization, focusing on performance strategy, customer acquisition, and digital product optimization to scale the business to over $100M in annual revenue. This hands-on role involves setting strategy, overseeing media investments, and building systems for efficient growth while ensuring brand equity is maintained. You will work closely with cross-functional teams and report directly to the President, driving execution through a high-performing team.

Our read on this posting3.8out of 5
benefits
5/5
freshness
4/5
career value
5/5
role clarity
5/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Thesis as an employer.

What you need

  • 10+ years of progressive growth, ecommerce, or performance-marketing leadership experience
  • Demonstrated success running a scaled acquisition operation
  • Experience owning a substantial annual media budget, ideally $20M–$25M+ across multiple channels
  • Deep command of CAC, ROAS, LTV, payback, contribution margin, incrementality, attribution
  • Strong visual judgment and ability to connect brand, customer trust, and conversion performance
  • Hands-on technical fluency across ecommerce platforms, web development, experimentation infrastructure, analytics, and AI-enabled workflows

Nice to have

  • Amazon marketplace experience
  • Broader media ownership across channels such as CTV, OOH, print, or partnerships

What you get

  • Competitive compensation with an exceptionally generous equity package
  • Competitive Health, dental, and vision plans
  • HSA, FSA and pre-tax commuter benefits
  • Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more
  • 401k to help you plan for the future
  • Flexible PTO

Worth weighing

  • Role involves significant responsibility with a high annual media budget
  • Focus on AI transformation may require adapting to new technologies
  • The position demands a hands-on approach, which may not suit all leadership styles

Summarised from Thesis's posting. Read the full original.

Listed by Thesis on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

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