Lifecycle Marketing Manager
The Weather Company · New York, NY
Posted 29 days ago · $110,000 - $135,000
or apply directly on The Weather Company's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 29 days The Weather Company's roles stay open a median of 33 days
- Reposted
- No
- Salary listed
- Yes 50% of The Weather Company's roles list one
- Ghost-job risk at The Weather Company
- high 8 stale, 1 reposted of 20 open
- Hiring momentum
- 27 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-17
Measured from postings appearing on and disappearing from The Weather Company's own greenhouse board since 2026-08-03. Full hiring picture for The Weather Company.
About this role
As a Lifecycle Marketing Manager at The Weather Company, you will be responsible for enhancing user engagement through targeted lifecycle marketing strategies. Your role involves creating and executing multi-channel campaigns, analyzing user behavior, and collaborating with various teams to ensure users receive relevant weather information at critical moments. This hands-on position requires both strategic oversight and technical execution, focusing on user retention and engagement throughout their journey with the app.
- benefits
- 4/5
- freshness
- 4/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 5/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of The Weather Company as an employer.
What you need
- 5+ years of experience in lifecycle marketing or growth marketing in a B2C environment
- Hands-on experience building campaigns and journeys in a modern marketing engagement platform
- A track record of owning a channel or lifecycle stage end to end
- Experience building and maintaining email and push templates
- Experience pulling and using your own reporting
- Experience running A/B tests and translating results into clear next steps
What you get
- Flexible Time Off program
- Hybrid work model
- Variety of medical insurance options including a $0 cost premium employee coverage
- Benefits effective day 1 of employment include competitive 401K match with no vesting requirement
- National health, dental, and vision plans
- Progressive family plan benefits
Worth weighing
- Base salary range provided is $110,000 - $135,000, which may vary based on various factors
- Role involves significant hands-on execution, which may not suit candidates looking for purely strategic positions
Summarised from The Weather Company's posting. Read the full original.
Listed by The Weather Company on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.
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