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The Farmer's Dog

Director, Marketing Strategy & Planning

The Farmer's Dog · New York, New York, United States

Posted about 2 months ago

or apply directly on The Farmer's Dog's site. We never take the application ourselves.

Is this posting real?

This role has been open
69 days
The Farmer's Dog's roles stay open a median of 77 days
Reposted
No
Salary listed
No
5% of The Farmer's Dog's roles list one
Ghost-job risk at The Farmer's Dog
high
36 stale, 0 reposted of 38 open
Hiring momentum
47 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-10-23

Measured from postings appearing on and disappearing from The Farmer's Dog's own greenhouse board since 2026-08-03. Full hiring picture for The Farmer's Dog.

About this role

The Director of Marketing Channel Strategy at The Farmer's Dog will oversee the marketing budget process, ensuring alignment across various marketing pillars and finance. This role involves analyzing investment optimizations, assessing risks, and building operational rhythms to support strategic goals. The position requires strong analytical skills and collaboration with cross-functional teams to drive effective marketing strategies.

Our read on this posting2.8out of 5
benefits
5/5
freshness
1/5
career value
4/5
role clarity
4/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of The Farmer's Dog as an employer.

What you need

  • 12+ years of experience in channel marketing analytics, strategic finance, FP&A, or marketing strategy and planning
  • Experience with DTC or subscription business
  • Strong analytical skills and comfort with financial modeling
  • Ability to communicate complex tradeoffs simply to senior stakeholders
  • Experience in budget planning and allocation with cross-functional leaders
  • Ability to spot risks early and provide structured recommendations

What you get

  • Dog-friendly office in SoHo
  • Market-competitive compensation and equity packages
  • Comprehensive Healthcare, Dental, and Vision
  • Company supported mental health benefits
  • 12 week paid parental leave
  • Competitive 401k plan with company match

Worth weighing

  • In-office culture requires presence 4-5 days a week
  • Role involves a high level of ambiguity and requires a proactive approach
  • No specific mention of work-life balance or flexibility beyond PTO

Summarised from The Farmer's Dog's posting. Read the full original.

Listed by The Farmer's Dog on their greenhouse job board, last confirmed open on 2026-10-23. PitchMeAI is not the employer.

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