Director, Performance Marketing - Unannounced ARPG Mobile Game
Scopely · US - United States
Posted about 3 months ago
or apply directly on Scopely's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 102 days Scopely's roles stay open a median of 100 days
- Reposted
- No
- Salary listed
- No 0% of Scopely's roles list one
- Ghost-job risk at Scopely
- high 182 stale, 6 reposted of 182 open
- Hiring momentum
- 65 roles opened in the last 90 days ↓ down vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-11-14
Measured from postings appearing on and disappearing from Scopely's own greenhouse board since 2026-08-03. Full hiring picture for Scopely.
About this role
The Director of Performance Marketing at Scopely will lead the global marketing strategy for a new, unannounced ARPG mobile game based on a major IP. This role involves driving player growth, optimizing acquisition strategies, managing substantial marketing budgets, and building a high-performing team. The position requires collaboration with various teams to align marketing efforts with business goals and enhance campaign performance through analytical insights.
- benefits
- 4/5
- freshness
- 1/5
- career value
- 5/5
- role clarity
- 5/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Scopely as an employer.
What you need
- Fluent in English and Mandarin
- 8+ years of performance marketing / user acquisition experience, ideally within mobile gaming or consumer apps
- 4+ years of people management experience
- Proven success managing and scaling multi-million dollar acquisition budgets across multiple channels
- Strong experience with major platforms (Meta, Google, TikTok, programmatic networks, etc.)
- Demonstrated expertise in go-to-market strategy, launch planning, and scaling new products
Nice to have
- Experience working with Chinese gaming studios
- Deep understanding of performance marketing best practices in the Chinese gaming market
- Experience in midcore, RPG, or 4X strategy mobile games
What you get
- Equity
- Bonuses
- Comprehensive benefits package including healthcare benefits
- Retirement benefits
- Pet insurance
- Paid holidays
Worth weighing
- No specific details on the company's culture or team dynamics are provided
- The role involves managing a high budget which may imply high pressure
- The position is hybrid, which may not suit all candidates
Summarised from Scopely's posting. Read the full original.
Listed by Scopely on their greenhouse job board, last confirmed open on 2026-11-14. PitchMeAI is not the employer.
More roles at Scopely
- Director, Cloud GovernanceCA - Canada; US - United States
- Director, Performance MarketingCH - Shanghai, China
- Director of Product (Features) - Star Trek Fleet CommandGB - London, United Kingdom
- Lead Systems Designer - Star Trek Fleet CommandGB - London, United Kingdom
- Talent Acquisition SourcerMX - Mexico City, Mexico
- Senior Software Engineer (Unity)IN - Bangalore, India
- Intern - Game Design (Slot)IN - Bangalore, India
- Director of Marketing - Monster Hunter NowJP - Tokyo, Japan