Senior Device Sales Marketing Manager
Roku · New York, New York
Posted about 3 months ago · $255,000 - $330,000
or apply directly on Roku's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 80 days Roku's roles stay open a median of 81 days
- Reposted
- No
- Salary listed
- Yes 50% of Roku's roles list one
- Ghost-job risk at Roku
- high 252 stale, 19 reposted of 254 open
- Hiring momentum
- 328 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-10-23
Measured from postings appearing on and disappearing from Roku's own greenhouse board since 2026-08-03. Full hiring picture for Roku.
About this role
The Senior Device Sales Marketing Manager at Roku will lead the marketing strategy to drive device sales across various channels, including retail, e-tail, and direct-to-consumer. This role involves collaborating with the Retail Sales and Strategy team to align marketing programs with sales goals, executing major retail marketing initiatives, and optimizing conversion rates through data-driven strategies. The position requires both strategic leadership and hands-on execution, interfacing with senior stakeholders and managing marketing budgets effectively.
- benefits
- 4/5
- freshness
- 1/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 5/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Roku as an employer.
What you need
- 10+ years of marketing experience with emphasis on sales marketing, shopper marketing, and/or channel marketing
- Deep expertise in retail marketing and understanding of planograms and retail space strategy
- Demonstrated track record of driving measurable sales results through e-tail channel optimization
- Experience managing direct-to-consumer sales marketing including promotion design and conversion rate optimization
- Strong analytical skills and ability to design experiments and interpret results
- Proven ability to manage and optimize large marketing budgets with accountability for ROI
Nice to have
- Experience in consumer packaged goods
- Familiarity with retail/e-tail dynamics and seasonal promotional planning
What you get
- Estimated annual base salary between $255,000 - $330,000
- Health insurance
- Equity awards
- Life insurance
- Disability benefits
- Parental leave
Worth weighing
- High visibility role requiring both strategic leadership and hands-on execution
- No specific mention of remote work flexibility beyond Fridays
- AI skills are valued but not explicitly required
- Compensation packages based on individual factors may lead to variability in offers
Summarised from Roku's posting. Read the full original.
Listed by Roku on their greenhouse job board, last confirmed open on 2026-10-23. PitchMeAI is not the employer.
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