Senior Manager, Customer Lifecycle
FanDuel · New York City
Posted about 2 months ago · $127,000 - $159,000
or apply directly on FanDuel's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 54 days FanDuel's roles stay open a median of 52 days
- Reposted
- No
- Salary listed
- Yes 74% of FanDuel's roles list one
- Ghost-job risk at FanDuel
- high 60 stale, 4 reposted of 86 open
- Hiring momentum
- 140 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-27
Measured from postings appearing on and disappearing from FanDuel's own greenhouse board since 2026-08-03. Full hiring picture for FanDuel.
About this role
The Senior Manager, Customer Lifecycle at FanDuel will lead the strategy for lifecycle marketing to enhance customer engagement, retention, and lifetime value. This role involves optimizing marketing automation, developing promotional strategies, and collaborating with various teams to deliver personalized customer experiences. The position requires a strong analytical approach to drive performance improvements and ensure effective lifecycle strategies.
- benefits
- 4/5
- freshness
- 1/5
- career value
- 4/5
- role clarity
- 4/5
- pay transparency
- 5/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of FanDuel as an employer.
What you need
- 8+ years of experience in Customer Marketing, CRM, Lifecycle Marketing, or related fields
- 3+ years of experience as a people manager
- Strong results orientation with a track record of using data to drive decisions
- Analytical mindset to translate customer data into actionable strategies
- Experience working with Data Science or Analytics teams
- Proven ability to manage and optimize marketing investment
Nice to have
- Experience working within a heavily regulated industry
What you get
- Array of health plans including programs for fertility and family planning, mental health support, and fitness benefits
- Generous paid time off (PTO & sick leave)
- Annual bonus and long-term incentive opportunities based on performance
- 401k with up to a 5% match
- Commuter benefits
- Pet insurance
Worth weighing
- No specific mention of the marketing technology stack being used
- Role may require flexibility in duties beyond the outlined responsibilities
- Salary range provided, but dependent on various factors
Summarised from FanDuel's posting. Read the full original.
Listed by FanDuel on their greenhouse job board, last confirmed open on 2026-09-27. PitchMeAI is not the employer.
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