or apply directly on Crowdriff's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 2 days Crowdriff's roles stay open a median of 51 days
- Reposted
- No
- Salary listed
- No 0% of Crowdriff's roles list one
- Ghost-job risk at Crowdriff
- high 2 stale, 0 reposted of 3 open
- Hiring momentum
- 3 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-10-29
Measured from postings appearing on and disappearing from Crowdriff's own lever board since 2026-08-04. Full hiring picture for Crowdriff.
About this role
As the Principal of Lifecycle Marketing at CrowdRiff, you will be responsible for managing the end-to-end customer journey, developing programs that engage prospects and customers at key moments. Your role involves mapping customer journeys, defining cohorts, scoring accounts, and optimizing marketing performance using various tools. You will work collaboratively with cross-functional teams to inspire travel discovery and enhance customer engagement through effective marketing strategies.
- benefits
- 5/5
- freshness
- 5/5
- career value
- 4/5
- role clarity
- 4/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Crowdriff as an employer.
What you need
- Experience in lifecycle marketing and customer journey mapping
- Strong analytical skills to define customer cohorts and score accounts
- Ability to independently build and optimize marketing programs using CRM and data tools
- Excellent creative judgment and understanding of customer needs
What you get
- Parental leave
- Extended learning and development opportunities through the DevDollars program
- Equity incentives
- Feel-Good Fridays: half-day off every other Friday in summer
- No-meeting Fridays year-round
- Flexible work hours
Worth weighing
- The role emphasizes a strong focus on customer engagement and marketing strategy, which may require adaptability to changing customer needs
- No specific salary range mentioned in the posting
- The position is remote, which may appeal to candidates seeking flexibility but could also mean less in-person collaboration
Summarised from Crowdriff's posting. Read the full original.
Listed by Crowdriff on their lever job board, last confirmed open on 2026-10-29. PitchMeAI is not the employer.