Lead Customer Marketing Manager
Carta · San Francisco, CA, New York, NY; Seattle, WA
Posted 26 days ago · $182,750 - $215,000
or apply directly on Carta's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 26 days Carta's roles stay open a median of 45 days
- Reposted
- No
- Salary listed
- Yes 49% of Carta's roles list one
- Ghost-job risk at Carta
- high 33 stale, 1 reposted of 65 open
- Hiring momentum
- 92 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-17
Measured from postings appearing on and disappearing from Carta's own greenhouse board since 2026-08-03. Full hiring picture for Carta.
About this role
As a Lead Customer Marketing Manager at Carta, you will define and execute customer marketing strategies to drive growth for the Cap Table business. Your role involves collaborating with various teams to create upsell and cross-sell campaigns, utilizing data and AI for targeted marketing, and optimizing workflows to enhance campaign effectiveness. You will also play a key role in planning and executing customer-focused product launches.
- benefits
- 2/5
- freshness
- 4/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 5/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Carta as an employer.
What you need
- 8+ years of customer or growth marketing experience, preferably in B2B SaaS or outbound marketing
- Experience partnering cross-functionally across Product, Product Marketing, Sales, CSM, Lifecycle, and Marketing Ops
- Comfortable designing multi-channel GTM motions, including in-product, email nurtures, events, paid social, and targeted outbound campaigns
- Ability to build and scale automated programs using triggers and workflows
- Customer obsessed, data driven, and fluent using insights to shape priorities and optimize campaigns
- Thrives in a fast-paced, ambiguous environment with a strong bias toward action and continuous improvement
Nice to have
- Financial services or Private capital background a plus
What you get
- Market competitive salary
- Equity for all full time roles
- Exceptional benefits
- Commission plans for applicable roles
Worth weighing
- Salary range varies by location, with specific figures provided for San Francisco, New York, and Seattle
- Fast-paced and ambiguous work environment may not suit everyone
- No specific mention of remote work options
Summarised from Carta's posting. Read the full original.
Listed by Carta on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.
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