Director, Lifecycle Marketing
Caribou Financial · Chicago, IL | Denver, CO | Phoenix, AZ | Remote, US
Posted 19 days ago · $160k-$195k
or apply directly on Caribou Financial's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 19 days Caribou Financial's roles stay open a median of 45 days
- Reposted
- No
- Salary listed
- Yes 75% of Caribou Financial's roles list one
- Ghost-job risk at Caribou Financial
- high 3 stale, 0 reposted of 4 open
- Hiring momentum
- 6 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-17
Measured from postings appearing on and disappearing from Caribou Financial's own greenhouse board since 2026-08-03. Full hiring picture for Caribou Financial.
About this role
The Director of Lifecycle Marketing at Caribou will lead the strategy for customer engagement throughout their journey, from initial contact to post-funding advocacy. This role involves building personalized communication strategies using data and AI, collaborating with various departments to enhance customer experiences, and driving measurable growth. The director will also manage a team and ensure operational excellence in Lifecycle marketing efforts.
- benefits
- 5/5
- freshness
- 4/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 5/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Caribou Financial as an employer.
What you need
- 10+ years of experience in Lifecycle, CRM, or retention marketing
- Hands-on expertise with marketing automation platforms, preferably Braze
- Demonstrated track record of driving measurable conversion lift through Lifecycle programs
- Highly analytical and experimentation-driven
- Experience using AI to improve marketing execution
- Strong cross-functional leadership skills
What you get
- Competitive compensation: $160k-$195k
- Eligible for annual performance-based incentive
- Equity options
- 401(k) retirement plan
- Generous paid time off including Flexible Time Off (FTO) and 100% paid parental leave
- Highly subsidized medical, dental, and vision plans
Worth weighing
- Remote work options available but with state eligibility subject to change
- No specific mention of the company's tech stack or tools beyond marketing automation platforms
- The role requires both strategic vision and detailed execution, which may lead to a broad workload
Summarised from Caribou Financial's posting. Read the full original.
Listed by Caribou Financial on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.