ABM & Lead Generation Manager (Bangkok-based, relocation provided)
Agoda · Bangkok
Posted about 2 months ago
or apply directly on Agoda's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 66 days Agoda's roles stay open a median of 103 days
- Reposted
- No
- Salary listed
- No 3% of Agoda's roles list one
- Ghost-job risk at Agoda
- high 296 stale, 33 reposted of 296 open
- Hiring momentum
- 91 roles opened in the last 90 days ↓ down vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-11-14
Measured from postings appearing on and disappearing from Agoda's own greenhouse board since 2026-08-03. Full hiring picture for Agoda.
About this role
The ABM & Lead Generation Manager at Agoda is responsible for managing the entire acquisition funnel for a designated set of accounts, focusing on account-based marketing (ABM) and lead generation. This role involves tiering accounts, setting goals, and allocating resources effectively while also directly engaging with top accounts as a player-coach. The manager will lead a small team, develop bespoke content, and ensure successful execution of marketing strategies to drive pipeline growth and account engagement.
- benefits
- 1/5
- freshness
- 5/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Agoda as an employer.
What you need
- 6+ years in B2B marketing and/or sales
- 3+ years in ABM or named-account field marketing
- Ability to run both deep 1:1 ABM and scaled 1:many demand generation
- Experience in capacity allocation for marketing efforts
- Demonstrated partnership with business development
- Fluency in buying committees and multi-product selling
Nice to have
- Experience in travel, fintech, loyalty, marketplace, or partnership-led sectors
- Exposure to ABM platforms
- Experience with self-serve funnels
- ITSMA/ABM certification
- Experience in new-function or post-merger environments
Worth weighing
- Role involves a significant leadership component (60% leadership, 40% personal account management)
- The position requires balancing depth in account management with broader lead generation efforts
- No specific salary or benefits mentioned in the posting
Summarised from Agoda's posting. Read the full original.
Listed by Agoda on their greenhouse job board, last confirmed open on 2026-11-14. PitchMeAI is not the employer.
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