
Assistant Sales Manager (West Region)
SYNEAR FOODS USA · Los Angeles, CA
- On site
- Full-time
- $130,000 / year
- Los Angeles, CA
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Subject: Interested in the Assistant Sales Manager (West Region) role at SYNEAR FOODS USA
Hi Morgan — I came across the Assistant Sales Manager (West Region) opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and SYNEAR FOODS USA stood out because…
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Job highlights
- Manage West Region broker networks and sales initiatives.
- Build relationships with Costco and key customers.
- Oversee customer projects, launches, and promotions.
- Analyze sales data and market trends.
- Collaborate with R&D and internal teams.
About the role
About Synear Foods USA
Synear Foods USA is a subsidiary of Synear Food Holdings, one of the largest and most established frozen food manufacturers in China. With a strong heritage of quality and innovation, Synear has been serving consumers worldwide for more than two decades.
Synear Foods USA focuses on delivering authentic, convenient, and high-quality frozen food products to meet the diverse tastes of North American consumers. Our product portfolio includes a wide range of dumplings, buns, dim sum, and other ready-to-eat favorites, crafted with carefully selected ingredients and strict quality standards.
At Synear Foods USA, we are committed to sharing the rich tradition of Asian cuisine while continuously innovating to create products that fit modern lifestyles. Our mission is to bring families and communities together through food that is delicious, convenient, and trustworthy.
Synear is an "at-will", equal opportunity employer. We consider applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age (40 or over), disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law.
Job Description
This is a full-time position, fully onsite 5 days a week. Travel will be required based on business needs and may account for up to 30% of the time.
- Manage assigned broker networks across multiple U.S. regions and ensure sales initiatives are executed effectively.
- Build and maintain strong relationships with Costco buyers, brokers, distributors, and other key customers.
- Track and manage customer projects, product launches, promotions, and business initiatives from start to finish.
- Conduct regular store visits, monitor market conditions, and identify growth opportunities.
- Attend Costco warehouse openings, regional events, trade shows, and customer meetings.
- Serve as the primary contact for account-related issues and coordinate with internal teams to resolve operational or logistics challenges.
- Facilitate cross-department collaborations with R&D, Production, Quality, and other relevant departments to drive product development and enhance product quality based on customer and consumer feedback.
- Analyze sales performance and customer data to support business reviews, forecasting, and customer presentations.
- Assist the VP of Sales and Marketing in producing monthly reports and sales forecasts to analyze current/potential market and sales trends.
- Coordinate activities to increase revenue and market share, monitoring performance to ensure actual sales meet or exceed established revenue plans.
- Update R&D team on a variety of food trends to create new SKUs and improve existing recipes.
- Being a key member of weekly/monthly sensory tasting to provide instant feedback on product quality.
- Work alongside the CEO to implement new sales initiatives.
- Perform other tasks as assigned
Qualifications
- A bachelor's degree is required.
- Minimum 5 years of sales experience in the food industry, with a proven track record of driving business growth and achieving sales objectives.
- Experience managing broker networks, customer accounts, and cross-functional projects within the food industry is strongly preferred.
- Prior experience working with Costco, club channel customers, or national retail accounts highly preferred.
- Strong project management, organizational, communication, and relationship-building skills.
- Ability to understand sales performance metrics and leverage data-driven insights to develop persuasive business cases and customer presentations.
- Self-driven, proactive, and able to thrive in a fast-paced, entrepreneurial environment with a strong sense of ownership and accountability.
- Excellent presentation, written, and verbal communication skills.
- Ability and willingness to travel domestically and internationally as business needs require.
- Valid driver's license with a clean driving record.
- Proficient in Google Workspace, Microsoft Office Suite, and other business applications.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Key skills/competency
- Sales Management
- Broker Network Management
- Customer Relationship Management
- Food Industry Sales
- Costco Account Management
- Business Development
- Sales Forecasting
- Market Analysis
- Project Management
- Cross-functional Collaboration
Skills & topics
- Assistant Sales Manager
- Sales Management
- Broker Management
- Costco Sales
- Food Industry
- Sales Representative
- Account Management
- Business Development
- Sales Strategy
- West Region
How to get hired
- Tailor your resume: Highlight your 5+ years of food industry sales experience, broker network management, and Costco/club channel experience.
- Craft a compelling cover letter: Emphasize your data-driven insights, project management skills, and ability to thrive in a fast-paced environment.
- Prepare for interviews: Be ready to discuss your sales achievements, how you build customer relationships, and your understanding of sales performance metrics.
- Demonstrate proactivity: Showcase your self-driven nature, sense of ownership, and eagerness to implement new sales initiatives.
Technical preparation
Behavioral questions
Frequently asked questions
- What are the key responsibilities for an Assistant Sales Manager at Synear Foods USA?
- As an Assistant Sales Manager for Synear Foods USA, you will manage broker networks, build strong relationships with Costco buyers and other key customers, oversee projects and promotions, analyze sales data, and collaborate with internal teams like R&D to drive product development and sales growth.
- What qualifications are essential for the Assistant Sales Manager role at Synear Foods USA?
- A Bachelor's degree and a minimum of 5 years of sales experience in the food industry are required. Preferred qualifications include experience managing broker networks, working with Costco or club channel customers, and strong project management and relationship-building skills.
- Is this Assistant Sales Manager position remote or onsite?
- This is a fully onsite, full-time position requiring 5 days a week in the office. Travel is also required, potentially up to 30% of the time, based on business needs.
- What is the salary and bonus structure for the Assistant Sales Manager role?
- The Assistant Sales Manager role offers a competitive salary of $120,000 - $130,000 per year, plus up to a 30% performance bonus, rewarding your success in driving sales and achieving objectives.
- How important is experience with Costco for this Assistant Sales Manager position?
- Experience working with Costco and club channel customers is highly preferred for this role. Your ability to manage accounts within this channel will be a significant advantage.
- What kind of travel is expected for the Assistant Sales Manager role at Synear Foods USA?
- You should expect to travel up to 30% of the time for this Assistant Sales Manager position. This travel will be based on business needs and may include attending events, trade shows, and customer meetings.
- What are the opportunities for career growth at Synear Foods USA?
- Synear Foods USA offers a dynamic environment within a growing subsidiary of a large international food manufacturer. This role provides opportunities to work closely with senior leadership and contribute to strategic sales initiatives, fostering professional development.
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