First Marketing Hire at Sitewire
Jack & Jill · United States
- Hybrid
- Full-time
- $150,000 / year
- United States
✓ Hiring manager found for this role
Email the hiring manager to get a response.
Get their verified email + an intro that's ready to send.
First Marketing Hire at Sitewire
Jack & Jill · United States
Morgan Blake
Hiring Manager · h•••••@jackandjill.ai
✍️ Your intro emailReady to send
Subject: Interested in the First Marketing Hire at Sitewire role at Jack & Jill
Hi Morgan — I came across the First Marketing Hire at Sitewire opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and Jack & Jill stood out because…
🔒 Unlock to read & send
✎ Personalized to your résumé after sign-up.
$1 once
Just this hiring manager
Best value
$9/mo
Unlimited — any job, anywhere
- ✓ Verified email of the hiring manager
- ✓ Intro email personalized to your résumé
- ✓ $9/mo = unlimited — any job link
Secure checkout · cancel anytime
View the original posting ↗
Not recommended alone — most applicants never hear back.
Job highlights
- Build marketing flywheel from scratch.
- Own events, influencers, and product marketing.
- Transform construction lending industry.
- Strategic demand generation, hands-on execution.
- High-impact role reporting to CEO.
About the role
First Marketing Hire at Sitewire
This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers. She will pick the best candidates from Jack's network. The next step is to speak to Jack.
Company Description
Profitable seed-stage fintech platform that has processed $2.4B+ in construction loan draws for a third of the top 50 private lenders.
Job Description
As the first dedicated marketing hire reporting to the CEO, you will build the entire go-to-market flywheel from scratch. You will own event strategy, influencer networks, and product marketing to transform how construction lending works. This high-impact role balances strategic demand generation with hands-on execution in a fast-growing, profitable startup environment.
Location
Remote (California Preferred), USA
Why this role is remarkable
- Rare opportunity to build a marketing function from zero at a company with massive PMF and $2.4B+ in processed volume.
- Work directly with the CEO to shape the brand of a profitable, US-based category leader already used by over 30% of top private lenders.
- High-autonomy role where you will become a public industry figure, traveling to key metros to execute high-stakes local events and speaking engagements.
What You Will Do
- Conceptualize and execute a nationwide event calendar including trade shows, speaking events, and local networking happy hours.
- Build and manage an active influencer and referral network to drive social proof and organic growth among real estate investors.
- Collaborate with the sales team on database marketing and BDR/SDR strategies to penetrate institutional credit and private lending markets.
The ideal candidate
- 5-10 years of versatile marketing experience at startups where you successfully wore multiple hats across demand gen, social, and events.
- Proven ability to build community-driven marketing engines and influencer networks from scratch without a massive corporate budget.
- Willingness to travel regularly for relationship building and a deep-seated "builder" mentality that thrives without a pre-existing playbook.
Key skills/competency
- Marketing Strategy
- Demand Generation
- Event Management
- Influencer Marketing
- Product Marketing
- Community Building
- Startup Marketing
- Go-to-Market Strategy
- Brand Building
- Sales Collaboration
Skills & topics
- Marketing Hire
- Fintech Marketing
- Demand Generation
- Event Strategy
- Influencer Marketing
- Startup Marketing
- Product Marketing
- Brand Building
- Go-to-Market
- Remote Marketing
How to get hired
- Tailor your resume: Highlight startup marketing, demand gen, events, and influencer experience.
- Showcase your builder mentality: Emphasize ability to create marketing from scratch without large budgets.
- Prepare for CEO interview: Be ready to discuss strategic vision and hands-on execution plans.
- Research the fintech industry: Understand construction lending and private lender markets.
- Embrace travel: Confirm willingness to travel for events and networking.
Technical preparation
Develop a GTM strategy for fintech.,Outline event & influencer campaign ideas.,Prepare data on past startup successes.,Research construction lending market trends.
Behavioral questions
Describe building marketing from scratch.,How do you thrive without a playbook?,Share an influencer marketing success story.,How would you collaborate with sales?
Prefer to apply the usual way?
Not recommended alone — most applicants never hear back. Email the hiring manager first.
Frequently asked questions
- How does the Jack & Jill hiring process work for the First Marketing Hire role at Sitewire?
- Jill, the AI Recruiter, finds candidates from Jack's network. If there's a match, Jack will introduce you to the company for the next steps, potentially an interview with the CEO.
- What is the typical salary for a First Marketing Hire at a fintech startup like Sitewire?
- While the salary for this First Marketing Hire role at Sitewire is not disclosed, similar positions at profitable, seed-stage fintech companies often offer competitive compensation packages, including equity, reflecting the high-impact nature of the role.
- What does 'massive PMF' mean in the context of Sitewire's First Marketing Hire role?
- PMF stands for Product-Market Fit. 'Massive PMF' at Sitewire indicates that their product has a strong demand and acceptance in the market, evidenced by processing $2.4B+ in construction loan draws.
- What kind of travel is expected for the First Marketing Hire at Sitewire?
- The role requires regular travel to key metros for relationship building, executing local events, and speaking engagements. This is a key part of becoming a public industry figure in construction lending.
- How important is a 'builder mentality' for the First Marketing Hire at Sitewire?
- A 'builder mentality' is crucial. You'll be establishing the entire marketing function from scratch, requiring initiative, creativity, and the ability to thrive without a pre-existing playbook.
- What is the primary goal of the influencer and referral network for Sitewire's First Marketing Hire?
- The goal is to drive social proof and organic growth among real estate investors by building and managing an active network of influencers and referral partners.
- Can you explain the 'go-to-market flywheel' that the First Marketing Hire will build at Sitewire?
- The go-to-market flywheel encompasses all activities to attract, engage, and retain customers. For this role, it includes event strategy, influencer networks, and product marketing to transform how construction lending works.
Similar roles
Open positions we recommend based on this role.