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TEGNA Inc.

Product Manager - Audience and Identity

TEGNA Inc. · Any TEGNA Station Location

Posted 23 days ago

or apply directly on TEGNA Inc.'s site. We never take the application ourselves.

Is this posting real?

This role has been open
23 days
TEGNA Inc.'s roles stay open a median of 45 days
Reposted
No
Salary listed
No
2% of TEGNA Inc.'s roles list one
Ghost-job risk at TEGNA Inc.
low
0 stale, 2 reposted of 322 open
Hiring momentum
467 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from TEGNA Inc.'s own greenhouse board since 2026-08-03. Full hiring picture for TEGNA Inc..

About this role

The Product Manager for Audience and Identity at TEGNA will oversee the household graph and audience products within the ad tech platform, focusing on how to effectively target and measure advertising reach. Responsibilities include defining audience strategies, managing marketplace data, and ensuring privacy compliance while collaborating with cross-functional teams to deliver audience solutions into campaigns.

Our read on this posting3.0out of 5
benefits
3/5
freshness
4/5
career value
4/5
role clarity
4/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of TEGNA Inc. as an employer.

What you need

  • 5+ years of product management experience on identity resolution, household graph, or audience products
  • Technical expertise in identity resolution, deterministic and probabilistic linkage, and decay rates
  • Familiarity with industry identifiers and standards such as household IDs and mobile ad IDs
  • Experience with data onboarding and clean room collaboration
  • Knowledge of privacy frameworks and consent obligations
  • Proficiency in SQL to sample the graph and check match rates

Nice to have

  • Ability to write own queries and sample the graph independently
  • Strong communication skills to challenge claims about match rates
  • Capability to navigate technical arguments across legal and commercial stakeholders
  • Experience building prototypes before writing specifications

What you get

  • Comprehensive medical, dental, and eye care coverage
  • Fertility, surrogacy, and adoption assistance
  • Disability and life insurance
  • 401(k) program with company match
  • Nine free virtual doctor’s appointments and 12 free therapy sessions annually
  • Generous Paid Time Off (PTO) and nine paid holidays per year

Worth weighing

  • No specific mention of remote work flexibility
  • Pay range provided is $80,000 - $140,000, which may vary based on experience
  • Some benefits may not apply to all positions due to collective bargaining agreements

Summarised from TEGNA Inc.'s posting. Read the full original.

Listed by TEGNA Inc. on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

More roles at TEGNA Inc.

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