or apply directly on On's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 27 days On's roles stay open a median of 45 days
- Reposted
- No
- Salary listed
- No 2% of On's roles list one
- Ghost-job risk at On
- low 0 stale, 12 reposted of 318 open
- Hiring momentum
- 459 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-17
Measured from postings appearing on and disappearing from On's own greenhouse board since 2026-08-03. Full hiring picture for On.
About this role
The Lead - Digital Copywriter at On will focus on elevating digital storytelling by crafting high-converting product copy and brand narratives across various digital platforms. This role involves collaborating with multiple teams to translate brand strategies into engaging copy, while ensuring a strong user experience and maintaining brand integrity. The position also emphasizes continuous improvement of digital copy and formats to enhance customer engagement.
- benefits
- 1/5
- freshness
- 4/5
- career value
- 5/5
- role clarity
- 5/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of On as an employer.
What you need
- 7+ years of digital copywriting experience within sportswear, premium or luxury fashion
- Deep digital copy expertise with a track record in crafting copy optimized for email, landing pages, push notifications, PDPs and membership
- Strong understanding of UX and the customer journey
- A strong creative point of view with the confidence to set standards and challenge thinking
- Clear and compelling communicator able to present ideas and collaborate effectively
- Ability to translate product innovation and technical features into clear messaging
Worth weighing
- No specific salary or benefits mentioned
- The role requires a strong understanding of digital best practices and UX, which may imply a fast-paced environment
- The position involves significant collaboration across various teams, which could be both a challenge and an opportunity for growth
Summarised from On's posting. Read the full original.
Listed by On on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.
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