Lead - Digital Copywriter

On · London; Zurich

Posted about 2 months ago

or apply directly on On's site. We never take the application ourselves.

Is this posting real?

This role has been open: 64 days
Reposted: No
Salary listed: No
Ghost-job risk at On: high
Hiring momentum: 459 roles opened in the last 90 days
Last confirmed on the employer's board: 2026-10-24

Measured from postings appearing on and disappearing from On's own greenhouse board since 2026-08-03. Full hiring picture for On.

About this role

The Lead - Digital Copywriter at On will focus on elevating digital storytelling by crafting high-converting product copy and brand narratives across various digital platforms. This role involves collaborating with multiple teams to translate brand strategies into engaging copy, while ensuring a strong user experience and maintaining brand integrity. The position also emphasizes continuous improvement of digital copy and formats to enhance customer engagement.

Our read on this posting3.0out of 5

benefits: 1/5
freshness: 4/5
career value: 5/5
role clarity: 5/5
pay transparency: 0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of On as an employer.

What you need

7+ years of digital copywriting experience within sportswear, premium or luxury fashion
Deep digital copy expertise with a track record in crafting copy optimized for email, landing pages, push notifications, PDPs and membership
Strong understanding of UX and the customer journey
A strong creative point of view with the confidence to set standards and challenge thinking
Clear and compelling communicator able to present ideas and collaborate effectively
Ability to translate product innovation and technical features into clear messaging

Worth weighing

No specific salary or benefits mentioned
The role requires a strong understanding of digital best practices and UX, which may imply a fast-paced environment
The position involves significant collaboration across various teams, which could be both a challenge and an opportunity for growth

Summarised from On's posting. Read the full original.

Listed by On on their greenhouse job board, last confirmed open on 2026-10-24. PitchMeAI is not the employer.

More roles at On

All 318 open roles at On →