[Coupang] Program Manager (GTM Strategy&Operations for New Ad Products)
Coupang Internal · Seoul, South Korea
Posted about 2 months ago
or apply directly on Coupang Internal's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 54 days Coupang Internal's roles stay open a median of 64 days
- Reposted
- No
- Salary listed
- No 0% of Coupang Internal's roles list one
- Ghost-job risk at Coupang Internal
- high 321 stale, 8 reposted of 468 open
- Hiring momentum
- 741 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-10-08
Measured from postings appearing on and disappearing from Coupang Internal's own greenhouse board since 2026-08-03. Full hiring picture for Coupang Internal.
About this role
The Program Manager for GTM Strategy & Operations at Coupang Ads will lead the Go-to-Market strategy and execution for new advertising products. This role involves collaborating with various teams such as Sales, Marketing, and Product to identify market opportunities, develop commercialization strategies, and manage the overall launch process of new ad products.
- benefits
- 1/5
- freshness
- 3/5
- career value
- 4/5
- role clarity
- 4/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Coupang Internal as an employer.
What you need
- 8-10 years of experience in Program Management, Business Operations, or Strategy in e-commerce, advertising, or tech companies
- Proven ability to lead complex cross-functional projects from strategy to execution
- Strong analytical and problem-solving skills to derive insights from data and connect them to actionable business proposals
- Experience in persuading and collaborating with leaders and stakeholders across Sales, Product, and Marketing without direct authority
- Excellent English communication skills suitable for presentations and reporting to executives
Nice to have
- Experience in advertising, media, performance marketing, or related commercial fields
- Experience designing and operating large-scale Go-to-Market programs, including Revenue Program, Pricing & Packaging strategy
- Proficiency in data analysis and visualization tools such as SQL and Tableau
- Experience with CRM platforms like Salesforce
- Business-level English proficiency for smooth collaboration with global and regional teams
Worth weighing
- This position is only open to current Coupang employees, which may limit the applicant pool.
- The role requires a significant amount of cross-functional collaboration, which may involve navigating complex organizational dynamics.
- No specific salary or benefits are mentioned in the posting, which may require further inquiry during the application process.
Summarised from Coupang Internal's posting. Read the full original.
Listed by Coupang Internal on their greenhouse job board, last confirmed open on 2026-10-08. PitchMeAI is not the employer.
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