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Betty

CRO Manager - Paid Acquisition | Betty CA

Betty · London

Posted 26 days ago

or apply directly on Betty 's site. We never take the application ourselves.

Is this posting real?

This role has been open
26 days
Betty 's roles stay open a median of 35 days
Reposted
No
Salary listed
No
0% of Betty 's roles list one
Ghost-job risk at Betty
high
16 stale, 2 reposted of 35 open
Hiring momentum
48 roles opened in the last 90 days
↑ up vs. the prior 90 days
Last confirmed on the employer's board
2026-09-17

Measured from postings appearing on and disappearing from Betty 's own greenhouse board since 2026-08-03. Full hiring picture for Betty .

About this role

The CRO Manager for Paid Acquisition at Betty will focus on enhancing the conversion efficiency of traffic acquired through various channels, including web and mobile platforms. This role involves creating, testing, and optimizing landing pages and App Store product pages to improve user registration rates. Collaboration with multiple teams is essential to ensure cohesive messaging and effective experimentation based on data-driven insights.

Our read on this posting3.2out of 5
benefits
3/5
freshness
4/5
career value
4/5
role clarity
5/5
pay transparency
0/5

Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of Betty as an employer.

What you need

  • Hands-on experience in CRO, growth, experimentation, performance marketing or digital acquisition in a high-volume digital business
  • Strong experience building and optimizing paid landing pages using tools like Unbounce
  • Strong understanding of the relationship between paid media, creative, audience targeting and landing-page conversion
  • Experience designing and analyzing A/B tests, including hypothesis creation and statistical interpretation
  • Strong analytical skills with experience in tools like GA4 and Tableau
  • Understanding of mobile acquisition journeys and App Store/Google Play conversion optimization

Nice to have

  • Experience with Apple Custom Product Pages
  • Experience in iGaming, gaming, fintech, e-commerce or another performance-marketing-heavy industry

What you get

  • Competitive salary
  • Premium Health insurance
  • Career and skills development opportunities
  • Fun and collaborative team environment
  • New modern office space

Worth weighing

  • No specific salary listed
  • Focus on performance marketing may limit exposure to other marketing disciplines
  • Experience in iGaming or related fields preferred, which may not appeal to all candidates

Summarised from Betty 's posting. Read the full original.

Listed by Betty on their greenhouse job board, last confirmed open on 2026-09-17. PitchMeAI is not the employer.

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